Interesting world view about the future trend of innovation, great innovation strategy examples from multinational companies. Most importantly, it provides a good framework for establishing our own innovation playbook.

Innovation is easily the buzzword for companies. If they dont know it, then they are out of business.
We know many interesting stories of how things were invented by accident. Greg Satell in 'Mapping Innovation: A Playbook for Navigating a Disruptive Age' shows how innovation takes a village and more and dispels the myth of lone genius accomplishing it all. He traverses the path penicillin took to discovery from labs to the pharma industry. The author provides the reader, a foundation and conditions that were necessary for the famous inventions. From this he draws what can be used for current situation.
The provided framework is a Matrix of 'Problem Definition' Vs 'Domain Definition' which shows you clearly where your company fits and the kind of innovation it should be targeting. Depending on the kind of innovation you need disruptive, sustaining, breakthrough - there are various options of achieving them. Just this matrix should reveal if your approach to innovation is right for your company and the industry you belong to.
I loved the example of Experian and their Innovation Matrix which explains how Eric Haller made problem solving for customers, rocket into consulting business which feedsback into Experian's capabilities and growth.
With examples like Afisha, Experian and Children's Health, Gregg illuminates how companies can modify their business models to inject organic growth.
Its back to the basics with Business Model Canvas by Osterwalder and Michael Porter's Five Forces Analysis
Three Horizons of Innovation with 70/20/10 lets you have all kinds of innovation instead of having to chose one by allotting time and resources for each. if you are familiar with Googles 20% for your pet project, then you get the drift.
P&G innovation matrix is a surprise with 'open innovation'. IBM and Microsoft examples show the advantages of courting 'open'.
With this orientation, you are well on your way to figure what works for innovation at your company.

A useful framework for innovation!! Read this along with 'Jobs To Be Done' and you'll have a winning approach to creating solutions the market will buy!! I have recommended Mapping Innovation to two clients who have pre-ordered it on Amazon.

I'm reading for my July-August review in Global Business and Organizational Excellence and these titles pretty much run the gamut on innovation. From a core product that needs some new life to a disruptive, groundbreaking, category-changing idea, there are some excellent insights offered in each of these new books.

A delight to read that covers much of the innovative initiatives in recent history. The final gem is the Innovation Playbook outline. The writer takes his years of experience in IBM and other enterprises and marries it with current You can easily marry this material with Lean working, Rockefeller Habits and other "quick " business plan proponents ( i.e. Gazelles etc) and find out where much of these ideas came from. I recommend it private and public organizations who wish to be better at supporting Innovation. Its the truth and nothing but the truth. Buy this when it comes out.