The author has a beautiful ability to create a flowing and articulate literary work as in "The Business of Being." I found it to read as smooth as a novel, even though every page is full of thought-provoking gems of knowledge. It is a timeless reference book, carefully constructed for its readers' ease. While reading the book, I felt like I was being swept away on a life-changing journey.

Strong writing, creative examples, and an overall solid book. I would say this is a positive resource and relatable content for readers.

I loved the author's unique perspective of using a business mindset to improve your personal life. I was skeptical about what this book, but am glad I read it, as it was full of useful advice!

Although the business techniques are the well known ones, the author tries to offer them in a different context. It didn't really work for me and I didn't feel as though it fitted together enough. The case studies and the recipes dotted about didn't really work for me. Having said that anyone with an interest in the food industry might find this book perfect for them. The author has a nice writing style and I think this book will be very popular with many people. Good Luck with it.