This book was a breathe of fresh air. I throughly enjoyed reading Pepper and Jack's story especially when they went to twitter war! If you are a fan of contemporary YA/teen filled with romance, family drama and humour then this book is definitely for you.

Such a fun and original concept. I love when big brand social media accounts banter online. It’s always really fun to watch.

This was such a fun romance novel, but it was really cliche and predictable too. I loved the original concept when it came to the twitter banter and the food aspect, but the twists were too predictable for me to absolutely adore the story.

I wish I had loved this more, but it was just a bit average. I had a fun reading experience though, and I know lots of people are going to enjoy the dynamic of this story.

Meet Jack—heir to a neighborhood deli with all of his grandmother’s treasured recipes, the less popular twin, secret app developer. Meet Pepper—NY transplant, daughter of a growing fast food chain owner, dessert genius. These two get caught up in a full-on Twitter feud over grilled cheese, but ends up blossoming into a friendly rivalry, viral internet sensations... and perhaps even more?

There were so many nooks and crannies to this story, and in summation, it was CUTE. I loved seeing the growth and realization Jack and Pepper each had respectively, and the simultaneous fondness they had for each other. The pressure to perform, to be perfect are all so familiar, but what their story conveys (more than anything) is passion. This was a great YA to kick off 2020!

Wednesday Books
Pub Date: January 21. 2020
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Thank you to Wednesday Books and NetGalley for my copy of this fun, witty, updated YA version of You’ve Got Mail.
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Summary from the book: Meet Pepper, swim team captain, chronic overachiever, and all-around perfectionist. Her family may be falling apart, but their massive fast-food chain is booming ― mainly thanks to Pepper, who is barely managing to juggle real life while secretly running Big League Burger’s massive Twitter account.
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Enter Jack, class clown and constant thorn in Pepper’s side. When he isn’t trying to duck out of his obscenely popular twin’s shadow, he’s busy working in his family’s deli. His relationship with the business that holds his future might be love/hate, but when Big League Burger steals his grandma’s iconic grilled cheese recipe, he’ll do whatever it takes to take them down, one tweet at a time.
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My Thoughts: For someone who doesn’t read much YA, I enjoyed this YA romcom so much! I’m the aunt of two nephews. I enjoy talking to them about what they care about, their lives, hopes and fears. Pepper and Jack narrate the story of their Twitter war to help out their parents and their competing businesses. The homage to You’ve Got Mail is all there, from the NYC setting (love!) to the big, bad chain restaurant vs the little family deli that’s struggling to survive. The heart of the story is the two main characters and their friendship that grows, their relationship with their parents and siblings. It’s not all silliness and Twitter memes. I found it to be a wonderful escape for me while a navigated a very difficult time in my life. 4 grilled-cheese sandwiches🥪/5!

Emma Lord's debut novel, Tweet Cute, is a remarkable YA novel. It's charming, sweet and so very funny.....It is also....dare I say it? It's CUTE.

I love how Emma Lord incorporates teen social issues. The characters - as most teens do - are trying to live up to their parent's expectations. They do not quite realize that it is OK to be who they are yet. They are unsure how to fully express themselves to their family and peers. They are basically living their best awkward teenage life.

Pepper and Jack (ship name: PepperJack) are adorable from the get-go. I love that their relationship is not insta-love (authors take note - there is a little too much insta-love out there). Pepper and Jack slowly build a friendship first and then become more.

The Twitter war between Big League's Burger and Girl Cheesing provides some awesome comedic relief. Social media can be such a daunting beast for any age. It is great seeing the two teens take it on.

Recommendation: A dynamic read. Readers looking for a funny, teenage rom-com will not be disappointed.

This book was so cute! I really adored the premise from the get-go, and seeing over-achieving Pepper struggle with her senior year and all of her aspirations really hit home. I enjoy YA contemporaries that are overall hopeful and positive with real-life issues that the characters work through, and this one was great for that!

This was disgustingly cute, I loved it! With main characters Pepper and Jack essentially fighting over a grilled cheese recipe, this book was full of good puns and laugh out loud moments. I think this was really great because it is definitely PG enough for a younger teen to read, but isn't written immaturely so definitely has wide appeal age-bracket wise. Would recommend for anyone looking for a really fun, happy read. Also, I would kill for an adult continuation of this story - give me Pepper and Jack in college!

There are many moments in a year where it is essential to read a sappy, light-hearted rom-com. For me, one of these moments was at the very beginning of 2020. After ending the year with a dramatic series of novels, I felt the need to branch out and have a giggle, and Tweet Cute met those needs.

Pepper and Jack go to the same school; however, little do they know that their worlds are about to collide after Big League Burger, Pepper’s family food chain steals a grilled cheese recipe from Jack’s family deli, Girl Cheesing. A Twitter war ensues, and both teens will defend their families until the end; but who will win?

Behind the scenes, Pepper and Jack are struggling to know what their future holds. Pepper’s family is falling apart after BLB became a chain. Her only solace is in the kitchen, where she and her sister, Paige, create the most scrumptious creations the world has ever tasted, and through confiding in a mysterious penpal whose identity has yet to be revealed.

On the other side of town, Jack believes that his destiny is to remain where he’s always lived and run the family business, while his twin brother is free to have whatever life he chooses. However, despite feeling trapped, Jack doesn’t hesitate to defend his family when he sees the tweet announcing BLB's newest grilled cheese addition. Life is about to get a hell of a lot more complicated, and Jack’s once fated future might be about to change.

Tweet Cute was, in lack of a better word, cute. I enjoyed the story, and my mouth watered at every mention of food (recipes please!!), but, though it was an addictive read, I didn’t fall in love. I found the writing a little difficult and oddly arranged, and the puns were never-ending. It was a good pick-me-up book, and I did enjoy it, but it was predictable, and a recycled story of what has already been written just made more modern. I do congratulate Emma Lord on her debut novel and hope that she will publish more books in the future as I am sure she will reach a large audience!

~ A special thanks to NetGalley, and the publisher, for providing me with the digital copy of this book in exchange for my honest review. ~

There is no other way to describe this book other than CUTE.

It was an incredibly cute Young Adult book that was so enjoyable to read. The characters were fully fleshed out and likeable - which is very important to me in a great book!

Tweet Cute reminded me of the movie A Cinderella Story meets a lighter version of Romeo and Juliet, but all with social media.

Even though I knew what was going to happen, it still kept me turning the pages because of how endearing the story is. The writing was fabulous which kept it to be a light and easy read.

The only difficult thing was that since it is meant for the YA audience, there were some terms that I had to go to Urban Dictionary to find. But other than that, the memes it referenced were relevant and funny! If you aren't too keen on tweeting/social media or pop culture references, you will miss some of the jokes but you can still keep up.

Great book - definitely recommend!

Thank you to Net Galley and Wednesday Books for the advanced copy of this book in exchange for an honest review.

This book was adorable! The characters are relatable and a lot of fun to read. I feel that the ending could have been wrapped up a bit more quickly, but otherwise this was an enjoyable read.

The first half (maybe a little more than half) of TWEET CUTE was everything the title implied. I liked how Jake and Pepper’s friendship began; their flirty banter in person and in their tweets. As the story went on, however, some of that tension was lost. And after the conflict was resolved I didn’t feel like they got it back.

I would have like more of Pepper and her sister’s blog. Maybe an blog entry sprinkled here and there that went along with what was going on in the story.

About that somewhat halfway point, the story become a bit unrealistic and repetitive with actions and dialogue. I was taken out of the story too many times by having to go back and re-read sections due to inconsistencies. Being taken out of a story makes it difficult to fully enjoy what I am reading.

I may give the final copy a read - eventually - to see if I still feel the same.

eARC provided by NetGalley and St. Martin’s Press/Wednesday Books

This was such a cute book! I loved it so hard. Pepper and Jack had such awesome chemistry and the banter was great. I loved that they got in a bit of a Twitter war and they burned each other just like Wendy's has the tendency to do. And Pepper's dessert creations may have been fictional, but I was drooling over them. I thought the author did such a great job with the character development for both Pepper and Jack. Pepper was relatable as this perfectionist trying to keep things together and trying to keep her mom happy since her sister was not on speaking terms with her. Pepper felt caught in the middle and trying to make everyone happy while trying to be good at EVERYTHING was tough. I also liked Jack, a guy living in the shadow of his twin brother and feeling overlooked and pressured to go in the family's business. Also, the grilled cheese sandwiches they kept talking about seriously made me crave a grilled cheese in the worst way. This was such a great book from beginning to end -- it was cute, funny, had a great relationship and a very satisfying ending. Highly recommended!

Rating: 4.5/5 stars

Wowowowow where do I start with this book! First things first: it's adorable. It's got the perfect amount of antipathy between the two protagonists at the beginning for it to be the perfect frenemies-to-lovers story of my dreams. It's got excellent banter, really great Twitter memes, and two characters who are on their own, separate journeys that lead them to each other but whose arcs don't *depend* on each other for completion, which is really satisfying.

I really enjoyed how it was about a Twitter war between two companies, but also so much more: it's about life in high school and specifically life at a high-strung prep school, it's about parental expectations and familial strife, it's about how sometimes the people we think we understand best are the ones who can surprise us the most.

It's really fun, it's really well-written, and it's a really beautiful look at teenage / high school life through the lens of two feisty, meme-savvy kids going to bat on Twitter. Also, swoony.

I can't recommend it enough.

Tweet Cute tells the story of Jack and Pepper, two teenagers deeply connected to their families' businesses. They attend the same school, and they're friends under the anonymity of a smartphone app. However, when Pepper's family restaurant starts selling a sandwich similar to Jack's, they start a corporate Twitter war.

I wanted to fly through this story, but life didn't allow it. Tweet Cute has a lot of my favorite tropes in romance, like enemies to friends to lovers, falling in love with each other twice, and family working against the main couple.

If you've been following me for a while, you know the only social media platform where I am truly active is Twitter. So I was sold the moment I saw the title.

Social media related plots are also something I enjoy in contemporary stories. It is such a big part of our life now, how can so many YA contemporaries ignore it?

One day I will stop feeling emotional about Jack and Pepper. This book came to me at the PERFECT time, because I connected with their struggles so damn much, it made me cry.

🍰 Pepper is my favorite just because we share the same name (my last name is legit Pepper in Portuguese). She carries the weight of the world on her shoulders because she puts it there. She's trying to get the best grades but doesn't know what to aim for in the future. On top of that, she's the glue of her family, and its well being is dependent on how well she is. And I'm in the same place in my life. But she grows, and she keeps going, and she takes steps to find her way. It's the most we can expect from anyone.

📱 Jack lives in his twin brother's shadow. He wants to live up to Ethan's legacy, and show his parents he has potential too. Unlike Pepper, Jack knows what he wants to do with his life. But his family keeps forcing the future of the family business on him. And yes, I cried because of this. Jack, I feel you so much, my boy. He is smart, he's a good person, he's always there for Pepper, and he needs to embrace who he is and show himself to others.

Apart from Jack and Pepper, there isn't much development into the secondary characters. But that isn't the point of the book since it's their love story. I'm good with it.

Pepper and Jack are OTP material. They barely know each other at school but tell each other everything on an anonymous app. One point for them already. Then stuff happens, and they start a Twitter war while building a friendship. Two points. And then they start developing feelings in person and on the app, without knowing they're the same person. Three points, SOLD!

Together, they're a force to be reckoned with. Pepper is Jack's safe space. She lets him forget his problems, and she sees him for who he truly is. And he needs that so much. On the other hand, Jack challenges Pepper to embrace her reality and find a way to her life. He takes her out of her comfort zone. They are exactly what they need at the right time.

Better than the romantic relationship (GASP), it was the messy but real family dynamics.

Pepper and her mom have a complicated relationship. It's deeply affected by the divorce and her mother's messy relationship with her older sister. But, in the end, everyone is supportive of each other, and that's what family is all about.

Jack and his brother needed better closure. They believe they live in each other's shadow, especially when it comes to their parent's opinions of them. But they just needed to open up and show themselves. That's all it takes.

Tweet Cute is probably my favorite YA romance of the year</strong> (it's not like I read many, though). This is a cute love story with unexpected deep themes. It's about being more than what you look like, and learn to open yourself up to other people and the world.

I was so excited when I was asked to join the TWEET CUTE blog tour! I've been looking forward to this book ever since it was first announced, and the early glowing reviews from friends only furthered my interest. Needless to say, I had high hopes and expectations... so luckily this book delivered.

The story follows a few different elements involving our lead pair getting to know each other, so try to keep up. Big League Burger is a rising star in the fast food business now, but Pepper remembers when it was just a family-owned burger joint in Nashville, owned and operated by her parents. When business takes off and they start franchising, competing with the likes of McDonalds and Burger King, she moves to NYC with her now-divorced mom to run the show. She's often responsible for the lighthearted, witty tweets and jabs from the company on social media. Enter Jack, the son of family-owned NYC deli Girl Cheesing. It's been in the family for generations and he's due to take over (not his twin Ethan, but that's a whole other thing!). When he discovers the Big League Burger has not only stolen their grandma's NYC-famous grilled cheese recipe, they've also stolen the name of it too, he starts an unexpected Twitter war with the burger company... and therefore Pepper... in the process. Meanwhile, the two are unknowingly chatting it up anonymously on an app that Jack developed for their private school. AND on top of that, they're forced to work together IRL on the swim/dive team fundraising.

Honestly, it sounds like a lot going on, and it did feel like it at first. After the book gets going and some things are on the table (like their identities when it comes to the food Twitter war), it doesn't feel as busy. It was so nice to see them get to know each other and realize feelings in real life and on the app at the same time. They both had fully fleshed out family lives, personalities, hopes and dreams for the future, and issues to deal with. I loved being able to read both of their perspectives. It was also refreshing to read a romance where, despite the initial secrecy and dramatics, the author didn't rely on miscommunication to further the narrative. It's done way too often in YA novels especially, where you just want to yell "STOP ASSUMING THE WORST" at the characters. There was at least one opportunity where Lord could have introduced lack of communication as a cheap way of including more conflict, and she deftly avoided it. I loved it!

As I alluded to a little bit earlier, there were a lot of different places that these two were falling for each other and/or talking, so it felt like too many elements at first. This declined over time and felt pretty seamless because the Twitter war took over in their real lives, while the chat aspect was completely separate. It was fun to see the hints of them almost revealing things to each other, which obviously would have saved them a lot of time, but would have been way less of a book. ;) My only other issue is that, with most contemporary books based around the internet and social media, you wonder how it may hold up over time. If you think of You Got Mail and other anonymous pen pal stories and how THEY have held up, I think you'll agree that this is probably a universal trope that will take on new life as new technology and means of communication crop up over the years. I love topical books and hope that this element works well in the future!

Overall, this was such a shiptastic story. I'm a huge fan of hate-to-love and the anonymous pen pal tropes, which is why I was drawn to this one in the first place. It completely hit everything I look for in those books and I highly recommend reading it when it comes out tomorrow!

I flew through this. Once I started I could barely stop. I finished it after 6 am, having read all night.
It was adorable and filled with awesome pop culture references and just engaged me from the first page to the last. It was clever, well written and funny. And my mouth watered from beginning to end. This is a call to Emma Lord. If you have some of those recipes you mentioned, I would love them. I'll bake them aaaaaaaaaaall.
It was just a great coming of age story, but also a great romance with amazing banter. I can do nothing but warmly recommend it.

Pepper and Jack are THE couple of 2020 and it'll be hard to take their crown away. This book had everything (and more) that I want in a contemporary.

Humor, fun, enemies to lovers, twitter, sarcasm, and a cute as hell slow burn romance.

I thoroughly enjoyed every second of reading this and will be re-reading this again and again. I feel like everyone in this book had their own distinct voice, arc, and traits that made them unique and fresh.

This is the book that YA contemporary needed and an amazing debut from an author I am already highly anticipated a second book from.

Warning: don't read this book while hungry!
The many food references had me drooling throughout the book. I need monster cake asap. Also, a one of grandma's grilled cheeses. Like the title suggests, this book was so cute. I loved Pepperjack! I thought the multiple levels of unveiling their identities to each other worked well. Tweet Cute was a modern, original take on a YA romance story. I had been anxiously awaiting the release of this book since I found Emma Lord on Twitter months ago.

This was an adorable feel good book that had me giggling and gasping throughout. The story follows Pepper and Jack's Twitter war (defending their respective family businesses). There is some serious sass and hilarity inevitably ensues. Tweet Cute features relatable characters who you can't help but root for. I cannot wait to have a finished copy on my bookshelf for when I need a mood lift.

This was the cutest YA contemporary romance I've read in awhile!!

The romance, the mistaken identity, the witty banter, the character growth, the food, and the desserts all wrapped up into probably my favorite contemporary of the year (and it's January so that's saying a lot). I'm blown away that this is Emma Lord's debut novel and I will for sure be picking up any future novels she puts out!