It took me a few tries to get into this, but I'm glad I was finally able to! This was a fun and cute witchy novel. I really appreciated Gemma's struggle with her career, love life, and which path is generally the right one for her. (As someone similarly in her 20s who has literally just gone back to school and started over in a brand-new career, I had some sympathy!) I also deeply appreciated the Hamilton representation :) Toronto gets all the love in Canadian novels, but other towns deserve the spotlight sometimes!

I will say I found parts of the novel quite predictable, and I think a bit more could have been done to flesh out the characters. I think I also could have used just a *bit* more witchiness. The cover--stunning as it is-- and title led me to believe this would be a bit more hardcore magical, but I unfortunately found it a bit lacking in that regard.

This book makes me feel like it could be such a cute movie!

The book gives a solid plot, great secondary characters, a PSA to go get some donuts asap 🍩🤤, steamy romance & a main character that you actually see some personal growth 🙌🏽

I normally don’t love friends to lovers but this book made it work and had me invested!

Definitely recommend picking up this book for a quirky romance!

Thank you netgalley for the e-arc!

I love a witchy book and this was perfect! Such a fun premise and the execution is excellent. Highly recommend this romance for spooky season as a light hearted read.

Sweet, fluffy rom-com. Lots of spice. Love the sisters and the maternal aunt! Excellent debut novel. The writing was a little juvenile, but for a debut, it was excellent. But the name Daxon?! (Apologies if the writer has friends or family named thusly)

Thank you to NetGalley and Random House for the ARC!
Gemma is getting out of a long relationship and just wants to drown her sorrows with her favorite people: her sister, aunt, and best friend Dax. They try a cleansing spell to get rid of the ex from Gemma’s memory. However, when Gemma wakes the next day, more than just her ex is gone. Her career and living space are unrecognizable, and worst of all, Dax doesn’t know her at all. She now has to convince her best friend turned stranger to kiss her at the right time to get her old life back but the longer she spends in this life, the more she’s unsure which life she wants.
I really enjoyed this book. The struggles Gemma goes through are relatable and makes you want to cheer for her and Dax to make the “right” decisions. The way Gemma wrestles with the relationships and career options between the two realities was well done. The indecision and hardship that happens in your 20s is a rough one and the author portrayed it well. There were definitely some parts where Gemma isn’t the most likable but no one is 100% at all times. As the reader, you are struggling right along Gemma and weighing the pros and cons of each timeline. Overall, I really enjoyed this and can’t wait to read future releases from this author.

This Spells Love was so cute and immersive. I fell in love with the charcters and with the town of Hamilton. I'll be reading more of Kate Robb

Very fun and super cute. Dax and Gemma are so adorable. I loved the spells. It was funny and heartwarming

Amazing and adorable! I loved this book from start to finish! I could see it like a movie in my head.
I cannot wait to read more from Kate Robb and recommend her to others!

Was a very cute book, I did like it. Was a little slow at times for me but would recommend. I wished it was a little more witchy.

The parallel universe/road-not-traveled plot is showing up a lot in romance novels lately. This Spells Love was entertaining but not my favorite of the lot this year.

“About Time” + “Practical Magic” + ”Groundhog Day”=“This Spells Love.” This books was a cute little witchy story about what could happen if you took a chance on love, dreams, and goals! I will say the lead was pretty oblivious and a bit self absorbed. But the other characters were quirky and fun.

I received an egalley of this book in exchange for an honest review from NetGalley.

I gave this book 2.5 stars. It wasn’t terrible and it was a quick read, but nothing really stood out to me. I love the premise of the two main characters being connected across multiple timelines, but something about the story seemed really surface level to me. The characters weren’t well fleshed out and I didn’t feel a connection to them. This would make a great old school rom com movie, but it’s a bit shallow for me to consider a worthwhile read.

Fun, flirty and definitely magical! I love Kate Robb and found this tale of mistakes, mishaps and magic to be exactly what I needed it to be! This book is about meeting and remeeting the love of your life, and your best friend all in one person and the self growth it takes to make a mistake and learn from it! and I loved it! The characters are flawed and real, tangible and touch able and everything that this book required!

A truly captivating read! This book masterfully combines compelling characters with an engaging plot, keeping me hooked from start to finish. The writing is both elegant and accessible, making it a joy to read. Highly recommend to anyone looking for an unforgettable literary experience. Five stars!

This was such a sweet read, and I loved it! If you are a fan of a love story with whimsical magical elements then this is a perfect book! It was unique, quirky, and had me laughing along with Gemma. What if one moment, one decision, could change the entire path of your life--would you go back and change it? Gemma lives in the alternate reality of "what could have been"... but is it still what she wants? Think friends to lovers and he's been there along!

3.5 Stars

This was cute. Overall I enjoyed the story and the character growth; however, for some reason I felt like something was missing. I can’t put my finger on what it is, but it prevented me from connecting fully with the narrative. At the beginning there is so much about Gemma and Dax that doesn’t fit with what is being said/shown on page. A lot of the plot devices where a bit too easy and I wanted more.

What an unexpected delight! This was such a light and fun read with a set of endearing characters that you can't get enough of. The romance and relationships between characters were so well done and the magical realism was fun and quirky without being completely over the top. I loved the dual timelines and the friends to lovers storyline. Definitely would recommend!

This was okay. Too insta-love for my tastes but the concept itself was interesting and there wasn’t too much pining.

Thank you to NetGalley and Random House Publishing Group for the opportunity to read this!

This was such a fun and charming debut novel! It has slow-burn romance, alternate timelines, and a cozy feel.

Gemma decides after a night of drinking with her closest relatives and friends to cast a spell to forget about her most recent break up. When Gemma wakes up the next morning, she is living in an alternate timeline where her ex didn’t exist, and her best friend Dax is no longer her best friend. Gemma decides to pursue her friendship with Dax again only to realize that there is possibly more to their relationship than simply friendship.

What I really loved about this book was the character growth and development that Gemma exhibited throughout the book. Dax is literally the sweetest MMC and gives such cinnamon roll vibes. This book was emotional and filled with so much tangible chemistry between Gemma and Dax. I’m not always the biggest fan of the friends to lovers trope but Kate Robb executed this beautifully.

I almost DNFed this at 50%. I just didn't really care about the characters. I perserved, but the story and characters were just okay.