For a book of this length, its based on a surprisingly simple concept - a dog that keeps making mistakes and thinks it's name is "no". It stretches the concept beyond the reasonable bounds and can become a little tired.

This delightfull, voicey illustrated chapter book had my entire family laughing out loud as our 7-year-old read it to us. Highly recommend for fans of the PETS RULE series! We're crossing our fingers that this becomes a series!

4 stars = Great!

What a hoot! This has a fantastic voice, and a fun hook. I think kids will get a huge kick out of this. The illustrations are a lot of fun. Hand this to your dog lovers as well as kids who love diary-structured books.

Cute, and the kids enjoyed it, but it started out kind of slow (especially for kids) and a few of the references had to be explained because the kids (9 year olds) didn’t understand. For example, the whole “the neighbor is Medusa” thing and the efforts to defeat her had to be explained because they aren’t old enough to know about that kind of thing.

Quarky, funny story in the perspective of a 'human being" aka dog. my 9 and 6 year old thought the story was hilarious and it shows how dogs are with change and new owners. It shows compassion for other. But warning for some parents it does use a lot of potty humor for those who do not want their children reading that. As a parent I do love that the book uses a wide range of vocabulary and the use of pictures to keep the children engaged for a new reader chapter book. Funny, cute story. Would recommend for first chapter book!
Thank you NetGalley and Clarion books for the opportunity to read this e-arc.

It’s pretty funny. I think this is best suited for readers in grades 2-3. And they will love that it’s the same author of the Crayons books.

Hilarious diary style book/graphic novel for children from the perspective of a dog that does not understand that he is a dog.

Sam is a fantastic character and I was reading sections out loud to my husband as I laughed.

I was surprised as with the graphic novel style panels and the cover of the book, I was expecting a lower level book. This has some tough vocabulary for the kiddos that may gravitate towards that.

Thank you to Net Galley and HarperCollins Children's Books for the eARC!

This was such a cute chapter book in diary format about a pug who thinks his name is No sam since that is what his family calls him when he does something he isn’t supposed to even though in his mind that is exactly what he has to do. Sam is determined to protect his family from anyone and accidentally ends up saving the day. The drawings were adorable and story was cute.
Thanks to Clarion Books and Netgalley for the complimentary copy of this book. All opinions in this review are my own.

Adorable. My little readers are going to love this series at school. It’s like a pug version of Marley.

(No) Sam is a dog who gets adopted by a family and becomes determined to protect them from enemies. I thought this was cute, but do wish that Sam had a bit more visible growth. I did like his quest to get rid of enemies and liked the drawings!

I received my copies from Netgalley in exchange for an honest review.

From the author of The Day the Crayons Quit comes a hilarious chapter-book adventure of a pug who gets a new family. Perfect Gotcha Day No, Sam belongs to Justin now, and there is so much to understand and learn. If he only knew his new owners, think of him: he is chaotic, and he even makes Justin's crush mad at him. But... this cute pug is just too funny. He sees the world in a different way (the names he gives people and objects are fun) and although he thinks he is fighting other villains he will save the day.
I laughed out loud reading this, also perfect for reading aloud. I look forward to seeing the final artwork and collecting a physical copy. I've read a digital advance.r.copy.

Love the writing style. It's the dairy of a pug and the language is fun. Lots of events to explore and also opinions. I love the pug's expressions in the artwork that I've already seen. Some pages have comics and the mix makes it a fast-paced enjoyable reading that can be reread when the world overwhelms us. It just improves any mood, even of older readers who love puppy (or specifically pug) stories. Also, it's very relatable.
The scene of the blow drier and his thoughts of the person using it was hilarious. It's tiny things about everyday life that make it even more fun to read.

Thank you Netgalley and publisher for the e-arc.