Before anything else, Madhumita Murgia deserves all the praise for her ability put very complex issues in layman's terms. I wouldn't have needed my background in IT to enjoy or gain value from this book. If you know how to text someone, take a picture of them, and surf the web - I think you'll get through this just fine; if nothing else, from context.

Breaking down the ways in which AI is sneakily learning nearly everything, you're guided through the industry and warned of its possibilities. The warnings don't feel biased though, they're conclusions you've come to on your own as you learn more - it's just nice to have someone else to put them into words to eloquently.

I highly recommend this for anyone interested in IT, AI, Big Tech, social media, e-commerce & our relationship to tech.

(Thank you NetGalley & publisher for ALC!)

I received a free Advanced Reading Copy via NetGalley in exchange for a complete and honest review.

One of the best books I've read in a long while! I loved this! Super interesting and well done!