I really enjoyed it. I just began my journey in UX days before I recieved this and I thought this was insightful. Now, please be aware that I've now just learning...

I like to go back to basics from time to time, this caught my eye on Netgalley and it is a nice refresher for the experienced, and it is a very well rounded introduction for the beginners.

It has plain language, and delivers the message clearly, which would help anyone interested in UX design a starting point to have an idea of basics and find topics to research further. The language and information are mostly okay but I found the layout a little oversimplified; one page writing with bullets and visuals on the next, mostly. It could also be more engaging and interesting.

Thank you Netgalley for the ARC.

This book was great for a review of UX. There is key ideas, thoughts, and processes within UX that are outline as a fresher to experts, or perhaps is new information to a beginner..

A excellent primer covering a breadth of UX and UI principles, I enjoyed this little book more than I was expecting!

♥️ I loved how vocal the author was about accessibility and designing for different users across the digital confidence spectrum, even devoting a section to seniors!
♥️ I liked the ethos that design moves on and how we need to steward loss of our work as design, technology, and user preferences shift and change.
♥️ I adored the section on how designers have a duty to raise the alarm about psychological manipulation or user exploitation from sales and marketing. More of this please!
♥️ The layout is readable, flows well, and is artfully designed with text and images. I appreciated the commitment to plain language and reduced jargon and corpspeak.

➕ I’m at the stage in exploring UX/UI design where I would have valued more on the “how” behind some of the practices.

☹️ The tone can be dry and if I’m being pedantic, the structure isn’t always congruous with the use of bullet points (the final bullet point being a recap of the preceding ones). I also noticed an overuse of the problematic word “stakeholder”.

Most designers will likely take something away from this guide. What it lacks in depth, it makes up for in breadth inspiring us to dive deeper into the tools and principles we’d like to explore more!

I’m deeply appreciative of Quarto Publishing for making this available on NetGalley - thank you! ✨

As a UX designer by profession I am always on the lookout for a fresher take on this subject and this book is it. Not only does it provide great insight into what exactly UX is, but also differentiates between graphic design and UX.

It provides helpful insights into the processes of UX and then breaks them down into bite-sized explanations. I can't wait to get a printed copy of this book.

Thank you NetGalley for providing me with a free ARC for my honest review.

Clearly and simply laid out pages, nice images and with some good information and ideas for UX and UI designers.

An interesting book that breaks down principles of UX into bite-sized bullet points that are easy to understand. It is a breeze to flip through the book and get a decent idea of various frameworks and approaches to UX design.

Beware: this book is for techies!

Lots of helpful information and tips for them.

The book will hugely benefit the one who has the utility for these insights in the book. The diagrams will be quite helpful. Each page has lots to offer.

Thank you, Rockport Publishers, for the ARC.

It is so evident that this book is written by an expert. UX principles were kept in mind in designing this book - a well-presented and engaging book on UX principles.

I will recommend it to my UX designer friends.

4.5 stars.