DC Super Hero Girls: Date with Disaster!

by Shea Fontana

This title was previously available on NetGalley and is now archived.

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Pub Date Feb 06 2018 | Archive Date Feb 13 2018

Description

Batgirl hits center stage in this new crime caper original graphic novel, DC Super Hero Girls: Date with Disaster!

Catwoman is out alone on the prowl one night when KABOOM—an explosion at S.T.A.R. Labs—rouses the other girls from their slumber. Star students Batgirl and Lois Lane both know the lab incident is fishy, and they meet later to share clues. But nothing could've prepared Batgirl for what they see next--Batgirl's dad on a date!

Batgirl is grossed out until her friends convince her Dads get lonely, too. And with the school dance coming up and everyone pairing off--heck, even Principal Waller has a date with a guy named Deadshot--maybe it'll be okay just this once. The girls place a personal ad for Commissioner Gordon while they delve deeper into the mystery surrounding the explosion, but they're about to discover more than who is behind the attack on S.T.A.R. Labs. Could it be that posting an ad looking for dates for the commissioner is like advertising catnip for criminals?

DC Super Hero Girls: Date With Disaster! continues to develop the relationships forged in DC Super Hero Girls: Finals Crisis, Hits and Myths, Summer Olympus, Past Times At Super Hero High and Out of The Bottle. Written by Shea Fontana, this Batgirl-centric story is perfect for girls ages 6-12.

Marketing Plan

Feature Site: http://www.dcsuperherogirls.com/

National Media Campaign including National Public Radio and National print features and review coverage.
Extensive online support including EW, USA TODAY, PopMatters, Ain't It Cool News, IGN, CBR, Comicvine, Newsarama, and various comic book blogs and pop culture sites.
A multimedia marketing campaign including online advertising, in-book advertising and outdoor advertising
The DC Super Hero Girls franchise will have national advertising campaigns from both Mattel and Warner Bros. Consumer Products
In-store merchandising across mass market chains
Cross-vertical advertising with DC Super Hero Girl straight-to-DVD movies, consumer products, Mattel toy lines and on the dcsuperherogirls.com website
Feature in DC Family monthly and DC Comics weekly newsletters
Promotion and Features on DCComics.com
Promotion on DC comics social media network (Facebook, Instagram, and Twitter)
Feature segment/interview on DC All Access - the video web series
Shelf Awareness ad campaign
Goodreads ad campaign
Ingram and Baker & Taylor Graphic Novel supplements
Promotion on dccomics.com, goodreads.com
House ad in DC print and digital comics
Banner advertising on dccomics.com
Spotlighted in DC All Access Editorial Column
Promotion through DC Comics social media (Facebook, Twitter, blogs)
Bookstore co-op
Promotional co-op allowance
Digital galley available October 2017 on NetGalley and Edelweiss
Banner advertising on dccomics.com

Feature Site: http://www.dcsuperherogirls.com/

National Media Campaign including National Public Radio and National print features and review coverage.
Extensive online support including EW, USA TODAY...