Lead Right for Your Company's Type

How to Connect Your Culture with Your Customer Promise

This title was previously available on NetGalley and is now archived.
Buy on Amazon Buy on BN.com Buy on Bookshop.org
*This page contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.
Send NetGalley books directly to your Kindle or Kindle app

1
To read on a Kindle or Kindle app, please add kindle@netgalley.com as an approved email address to receive files in your Amazon account. Click here for step-by-step instructions.
2
Also find your Kindle email address within your Amazon account, and enter it here.
Pub Date Jul 20 2017 | Archive Date Feb 14 2018

Talking about this book? Use #LeadRightForYourCompanysType #NetGalley. More hashtag tips!


Description

Lead Right for Your Company’s Type will help you find the best strategies for success for your unique business.

Every year, businesses needlessly fail because they adapted the wrong strategies suited for their organization’s strengths. A mid-tier retail chain is derailed by leadership demands for superior products instead of reliably low prices. A software giant is brought to its knees by prioritizing profits over innovation. A small arts college is destabilized by top-down rules designed for a predictable and dependable company. There is no one-size-fits-all game plan for success when it comes to the wide array of businesses today. Success starts with knowing the kind of business you’re really in.

In Lead Right for Your Company’s Type, learn the four categories that every enterprise falls into, depending on their customer promise:

  • customized (e.g., ad agency),
  • predictable and dependable (e.g., utility company),
  • benevolent (e.g., educational institution),
  • and best in class (e.g., high-tech company like Apple).

Then follow a proven five-step process to help you in diagnosing your organization’s ills and stop them at their source. Apply the wrong practices and the mismatch pulls the enterprise apart. However, when leadership practices fit the customer promise and company type, the organization thrives.

Lead Right for Your Company’s Type will help you find the best strategies for success for your unique business.

Every year, businesses needlessly fail because they adapted the wrong strategies suited...


Advance Praise

https://inthebooks.800ceoread.com/news/articles/inside-the-longlist-the-best-leadership-strategy-books-of-2017



https://inthebooks.800ceoread.com/news/articles/inside-the-longlist-the-best-leadership-strategy-books-of-2017




Available Editions

EDITION Other Format
ISBN 9780814437995
PRICE $27.95 (USD)
PAGES 224