"...a mandatory read for sales managers and CEOs whowant more predictable sales." --Robert Sher, author of Mighty Midsized Companies andForbes.com columnist This gripping salesmanager fable pulls you in as it instructively unveils the proven frameworkthat's helped hundreds of major U.S. companies escape sales volatility andachieve strong, predictable revenue. For the first time,renowned sales expert Michael Andersen opens the curtain on the secretstrategies he's used to help presidents and CEOs of many of the bestmid-size companies across North America improve their sales results. In this revolutionarynew book, you'll discover how to: Get free-wheelingsalespeople to buy in to an intentional sales system Combinethe art of sales with the science of sales management to boost results on bothindividual and company levels Transformyour hiring, accountability, coaching, mentoring, and more Fosteran organizational culture that drives predictable sales This book revealsfield-tested, proven best practices of sales management, showing them at playin a relatable context for easy learning and instant lightbulb moments. Rolland Mandat, afterproving himself as a salesman, finally got promoted to manager. But sales arebelow par, and Dom, the CEO, needs to see better results, fast! He wants to seeRolland succeed, and he believes that with the right support, he has what ittakes. So he brings in expert coach Monroe to guide the intrepid sales managerin developing an effective system to get the results the company needs. You'll witness the personal and professional lifeexperiences, of the primary characters, that form the foundation for thecreation of a new culture within the organization. And it brings out the bestin everyone. Easy-to-digest takeawaysections augment the story with key insights for each chapter. As you discoverthe principles that help them succeed, you'll be empowered to lead your team topredictable sales.