Patients Come Second
Leading Change by Changing the Way You Lead
by Paul Spiegelman, Britt Berrett
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Pub Date Mar 19 2013 | Archive Date Jul 01 2013
Greenleaf Book Group | An Inc. Original
Description
NYT BESTSELLER
Americans enjoy the finest healthcare delivery system in the world, but most people will tell you that we still have a long way to go. Far too frequently, patients leave the doctor’s office or hospital feeling confused, angry, or neglected. Healthcare leaders recognize this problem, but in their focus on patients (and sometimes financials), they often overlook the true key to lasting patient loyalty and satisfaction: their employees.
Patients Come Second shakes up the traditional healthcare model, arguing that in order to care for and retain patients, leaders must first create exceptional teams and find ways to engage nurses, administrative staff, physicians, supervisors, and even housekeeping staff and switchboard operators. By connecting employees’ work with a higher purpose and equipping them with the tools to become leaders themselves, patient care can be dramatically transformed. And with continuing healthcare changes on the horizon and ever-rising pressure to acquire and keep patients, doing so now is more important than ever.
Britt Berrett, president of an 898-bed hospital, and Paul Spiegelman, founder and CEO of a successful patient-experience company, are the perfect guides to the changes needed in healthcare leadership. With a rich combined experience in their field, they have filled each chapter with an abundance of engaging, insightful stories and write with a humor and friendliness that balances and enhances the urgency of their message.
Americans enjoy the finest healthcare delivery system in the world, but most people will tell you that we still have a long way to go. Far too frequently, patients leave the doctor’s office or hospital feeling confused, angry, or neglected. Healthcare leaders recognize this problem, but in their focus on patients (and sometimes financials), they often overlook the true key to lasting patient loyalty and satisfaction: their employees.
Patients Come Second shakes up the traditional healthcare model, arguing that in order to care for and retain patients, leaders must first create exceptional teams and find ways to engage nurses, administrative staff, physicians, supervisors, and even housekeeping staff and switchboard operators. By connecting employees’ work with a higher purpose and equipping them with the tools to become leaders themselves, patient care can be dramatically transformed. And with continuing healthcare changes on the horizon and ever-rising pressure to acquire and keep patients, doing so now is more important than ever.
Britt Berrett, president of an 898-bed hospital, and Paul Spiegelman, founder and CEO of a successful patient-experience company, are the perfect guides to the changes needed in healthcare leadership. With a rich combined experience in their field, they have filled each chapter with an abundance of engaging, insightful stories and write with a humor and friendliness that balances and enhances the urgency of their message.
Advance Praise
At least one great story of idea for employee engagement on every page! Patients Come Second
is written in an irresistible style that makes it fun and inspiring to
read and hard to put down. I highly recommend this book to every
administrator and manager.
-- Fred Lee, author of If Disney Ran Your Hospital
People are going to read this book, learn from it, and ultimately provide better care to patients.
-- David Feinberg, president of the UCLA Health System
Rarely do you find two seasoned health care professionals provide such candid and real experiences! The fact that both Paul and Britt have demonstrated brilliant results int heir organizations is confirmation enough that this book is a must-read for all healthcare leaders.
-- Rulon Stacey, former chairman of the American College of Healthcare Executives
In this gem of a book you will find the road map for creating the best possible workplace for your people. It is based not only on great research but on great personal experiences. Britt and Paul have nailed it! Buy this book!
-- Chester Elton, author of The Carrot Principle
-- Fred Lee, author of If Disney Ran Your Hospital
People are going to read this book, learn from it, and ultimately provide better care to patients.
-- David Feinberg, president of the UCLA Health System
Rarely do you find two seasoned health care professionals provide such candid and real experiences! The fact that both Paul and Britt have demonstrated brilliant results int heir organizations is confirmation enough that this book is a must-read for all healthcare leaders.
-- Rulon Stacey, former chairman of the American College of Healthcare Executives
In this gem of a book you will find the road map for creating the best possible workplace for your people. It is based not only on great research but on great personal experiences. Britt and Paul have nailed it! Buy this book!
-- Chester Elton, author of The Carrot Principle
Marketing Plan
- Advanced distribution of digital ARC to reviewers, bloggers, journalists, librarians, booksellers, and media via NetGalley
- Online marketing campaign including targeted advertising
- National trade marketing and sales campaign
- Book website in development
- Online marketing campaign including targeted advertising
- National trade marketing and sales campaign
- Book website in development
Available Editions
EDITION | Other Format |
ISBN | 9780988842809 |
PRICE | $24.95 (USD) |