THE ESSENTIALS OF BUSINESS ETIQUETTE

How to Eat, Greet, and Tweet Your Way to Success

By Barbara Pachter

A 21st Century Guide to Best Behaviors in a Competitive World

Whether you’re eating lunch with a client, Skyping with your boss, texting a colleague or meeting a business partner for the first time—presenting your best self is the surest way of succeeding in business and in life.

THE ESSENTIALS OF BUSINESS ETIQUETTE is a handbook for the 21st century, offering 101 critical tips for improving behavior in any business situation, including social media —all delivered in a quick, no-nonsense format. Focusing on real-life examples, business etiquette expert Barbara Pachter brings you fully up to date in a world saturated by social media—while also helping you make a great impression in face-to-face settings.

Learn how to:

*Establish instant rapport

*Project professionalism

*Use social media effectively

*Speak and write with confidence

*Entertain effortlessly

*Make killer presentations

Is it okay to wear a hoodie, a la Mr. Zuckerberg? What’s the best way to pay a dinner bill among friends (or business colleagues)? What should you never say in a presentation? What’s the 92% Rule, and why does it work?

The answers will make you more professional, more confident, and more successful.

Build the skills you need to move your career in the direction you want. The sky’s the limit when you’ve mastered the essentials.