We Have Liftoff

"More than any book in recent memory, We Have Liftoff manages to both inform and inspire readers with a vision of space that's both inclusive and attainable. The advances in medicine it promises are especially groundbreaking. It's quite possible that future generations will look back at this book as offering the blueprint for what life could someday look like when we at last become a spacefaring civilization." —Eric Hetzel, DO, District Medical Director, One Medical, Colorado Springs & Denver

“Michael Ashley and Tom Vice have created a work that is thought provoking, insightful, and, at times, mind bending. An excellent read for space enthusiasts and those who would rather keep their feet planted on earth’s terra firma!” —Laura R. Conover, President, Conover Consulting, Inc.

"We Have Liftoff is a book unlike any you will read about the coming private space race. Each chapter is written in a completely different style, demonstrating the incredible imagination of the authors in revealing what the coming years will entail. If you want to be inspired about our future, you must read this book!" —Arie Shen, board member, technologist, serial cofounder, and operational manager

“Often we are inundated with doom-and-gloom speculations of how the future will be, with postulations of never-ending climate disasters, rogue AI, and crashing economies. In We Have Liftoff, we get a glimpse of the flip side of the coin. Here Michael Ashley and Tom Vice share a truly positive vision for our collective future and how human innovation and ingenuity can come together for our collective betterment.” —Julian Martinez, Executive Chef and Owner, Barbareño Restaurant

“Never before has such a strong business case been made for opening space as the final frontier. Today's and tomorrow's professionals would do well to immerse themselves in this fascinating content to fully understand just how much our economy will soon transform. My message to cutting-edge industry leaders: Pick this book up now. It truly is essential reading.” —Janice L. Miller, Esq., Managing Partner, Miller Haga Law Group, LLP

"Authors Ashley and Vice make a fascinating case for why everyone should care about humankind's exploration of the stars. Reading this book, I was blown away by the level of detail and research the authors put into the material. A fun read, it cannot help but make you think. And more importantly—dream." —Cindy Goss, President, Propel Business Solutions, Inc.

“If space is the final frontier, as Captain Kirk said on the starship enterprise, maybe there’s something to looking out there to progress our future, our medicines, and our ability to create a better society. The read made me think about all those dreams I had growing up in the ’60s and what the potential is to unlocking and harnessing the energy of space. I highly recommend that you take a minute to think about what’s going on 250 miles above us.” —Mark Warren, Managing Director, MFS Investment Management

“I can’t think of a more ideal combination to make a ‘secret sauce’ of a book like We Have Liftoff than the amazing storyteller Michael Ashley and one of the world’s most renowned space experts, Tom Vice. If you want to learn about the many cool experiential and technological advancements that are literally right around the corner (or—more precisely—right above our heads), then you must read this book. If you thought that Tang and Velcro were amazing space related developments, you ain’t seen nothing yet!” —Mike Malatesta, best-selling author of Owner Shift: How Getting Selfish Got Me Unstuck

“I experienced personal lift off reading about the future realities awaiting us in once-unreachable destinations: the moon, the stars, and galaxies of possibility beyond. The amazing worlds of Buck Rogers and Flash Gordon in my childhood comic strips and Saturday morning movies have inspired me throughout my writing career. If ‘man's reach should exceed his grasp, or what's a heaven for,’ what might we reach for from heaven?” —Ron Friedman, screenwriter of more than 700 hours of top ten prime TV

“In We Have Liftoff, Tom Vice and Michael Ashley masterfully present an inspiring and groundbreaking panorama of the entrepreneurial opportunities lying in wait in the vast reaches of space. The authors skillfully untangle the complexities of advanced medicine, travel, and computing technology, revealing how these fields are set to undergo profound transformation in the era of space exploration. This is a road map to the future, capturing the excitement and potential of space as the new frontier for innovation and growth. Ashley, a seasoned entrepreneur, and Vice, a well-respected expert in aerospace, harmonize their insights beautifully, delivering compelling narratives interlaced with credible data and analysis. Their contagious passion for the topic seeps through every page, making the book as inspiring as it is informative. The beauty of We Have Liftoff lies in its accessibility. Whether you're a seasoned space enthusiast, a budding entrepreneur, or just curious about what the future holds, this book is a must-read. The authors present a future in which space is not merely a destination but a solution—a place where we can resolve earthly constraints and unleash the full potential of human ingenuity. Prepare to be inspired, educated, and prompted to consider the cosmos in a new light. We Have Liftoff truly is a monumental leap for literature on space and entrepreneurship, igniting our imaginations and fueling our ambition for the stars. This book doesn't just explore the future, it invites us to create it.” —W. David Prescott, PG, President, Talon/LPE

“Dive into the mind-blowing world of We Have Liftoff by Michael Ashley and Tom Vice, a book that transforms the concept of space exploration from abstract to immediate. Melding cutting-edge science with incredibly inventive storytelling, it turns the complex topic of our future in space into something utterly captivating and digestible. Drawing on insights from the very people who are revolutionizing space travel, this book will make you feel like you're an insider on the cusp of mankind's next epoch-making leap. Get ready to see that the world of science fiction is about to materialize right in front of our eyes.” —Sameer Ahuja, President, GameChanger; SVP, Dick’s Sporting Goods

“The Orbital Age is here. We Have Liftoff entices me to join this exciting time in human development. The book paints a picture of reality that was once only dreamed of by science fiction writers.” —Jared Sheehan, Chief Operating Officer, QuickMD; director, Water Foundry

“As a kid, and now as an adult, I have been fascinated by science fiction from shows and movies like Star Trek and Star Wars. What an exciting time we live in, as I am able to see science fiction on the precipice of becoming science fact! Thank you, Michael and Tom, for a glimpse into tomorrow . . . TODAY!” —Mark Bowling, Owner and Chief Shepherd, BlackSheep Productions

“Truly a book to excite hearts and minds, We Have Liftoff will awaken you to the wonders of 21st-century space exploration. Ashley and Vice strike just the right tone between delivering essential facts and tugging on the emotions. This book could single-handedly motivate the next generation of astronauts and space workers to take to the skies.” —Joe Garner, six-time New York Times best-selling author

“Prepare to have your world rocked the moment you crack open We Have Liftoff. Written in an utterly original style, it presents a fascinating future where cutting-edge medical startups can grow organs off-world, enterprising chefs can prepare the best meal of our lives in microgravity, and Hollywood can even produce TV shows in the stars. Written for a business audience, it answers this fundamental question: Why should humanity explore the cosmos?” —Jeff Zisselman, CEO, Sapere Vedere, LLC

"What makes We Have Liftoff so special is how it takes the dream of space and makes it something accessible for all of humanity. Not just a select few. Authors Ashley and Vice elegantly conjure a new kind of space race, one built upon embracing what we have in common instead of what separates us. Anyone who reads it is bound to come away ever more hopeful for our future and just how far we've come." —Bill Tedesco, CEO and Founder, DonorSearch

"For too many people, space is but an abstraction with little to no bearing upon their lives. Then, We Have Liftoff comes along to show modern audiences just how relevant this subject is to our lives, both now and especially in the future. Business professionals should especially take notice of Ashley and Vice's vision. Read on and you'll soon realize we're on the cusp of a civilizational sea change." —Eric Sydell, Cofounder and CEO, Vero AI

“As dreamers, we used to have to look to science fiction for a view of the future. Now, Michael Ashley and Tom Vice inspire a new generation of ‘Dream Chasers’ with a masterful blend of prescient insight and informed predictions on humanity’s next big leap forward in low-Earth orbit that is both thrilling and attainable.” —Kenny Taht, CCO and Co-Founder, Plant Street Studios

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