Great Work
How to Make a Difference People Love
by David Sturt
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Pub Date Sep 03 2013 | Archive Date Oct 23 2013
Description
THE NEW BOOK FROM THE COMPANY BEHIND THE NEW YORK TIMES BESTSELLER THE CARROT PRINCIPLE
“The ideas in the book educate, inspire, and capture the essence of a new way to produce great work.” —DAVE ULRICH, Professor, Ross School of Business, University of Michigan, Partner, The RBL Group
Great work lives inside all of us. The question is: Do we make the contributions we’re capable of? Is our best work getting out there? Making waves? Creating a difference the world loves?
We’ve long been told our ability to succeed depends on our job title, social status, gender, I.Q., or when and where we were born. Great Work turns that conventional thinking on its head to reveal that innovation can come from anyone, anywhere.
Especially you.
With insights from the largest-ever study of award-winning work, Great Work reveals five practical skills that will help you become a difference maker at work. You’ll learn to make improvements that delight customers, inspire team members, help your company grow, and put a spark in your career.
Great Work is filled with stories of real people in real jobs who did the work they were assigned and then shattered expectations to deliver better-than-asked-for results. The differences they’ve made will inspire you. Better still, they’ll teach you how to make a difference of your own.
A Note From the Publisher
Also, available in e-book
Advance Praise
"Great Work has me believing anyone can deliver a difference. I predict that 'making a difference people love' will embed itself in our lexicon for decades to come. -- STEPHEN M. R. COVEY, AUTHOR OF THE BESTSELLER THE SPEED OF TRUST
"I recommend it to everyone, from every background, who has dreams of accomplishing great work." -- BARBARA CORCORAN, REAL ESTATE MOGUL, "SHARK" ON ABC'S SHARK TANK
"We all know difference makers who, in small ways, make a profound impact on how we work and live. This book helps us celebrate them." -- TOM POST, MANAGING EDITOR, FORBES MEDIA
"Great Work is a great work. It educates, inspires, and offers specific tools any employee or leader can use." -- DAVE ULRICH, PROFESSOR, ROSS SCHOOL OF BUSINESS, UNIVERSITY OF MICHIGAN; PARTNER, THE RBL GROUP
"It takes passion, risk, and foresight to think beyond the status quo and see problems as opportunities. This book is inspiration for doing exactly that." -- KARIM RASHID, INTERNATIONALLY RENOWNED DESIGNER
"Outstanding! A must read. This entertaining book is brimming with insights about how people with everyday jobs both can and do create the innovations that make our economy tick. Whether you read it as a fresh new business blockbuster or a how-to for transforming your career, Great Work will give you a whole new toolkit for success." -- LARRY KING, LEGENDARY INTERNATIONAL RADIO AND TELEVISION BROADCASTER
Marketing Plan
PROMOTIONAL CAMPAIGN
National TV Campaign * National Print Campaign * National Online and Social Media Campaign *National Radio Campaign
PROMOTIONAL CAMPAIGN
National TV Campaign * National Print Campaign * National Online and Social Media Campaign *National Radio Campaign
Available Editions
EDITION | Hardcover |
ISBN | 9780071818353 |
PRICE | $25.00 (USD) |