Peruvian Power Foods
18 Superfoods, 101 Recipes, and Anti-aging Secrets from the Amazon to the Andes
by Manuel Villacorta, MS, RD; Jamie Shaw
This title was previously available on NetGalley and is now archived.
Send NetGalley books directly to your Kindle or Kindle app
1
To read on a Kindle or Kindle app, please add kindle@netgalley.com as an approved email address to receive files in your Amazon account. Click here for step-by-step instructions.
2
Also find your Kindle email address within your Amazon account, and enter it here.
Pub Date Oct 01 2013 | Archive Date Jan 08 2014
HCI Books | HCI
Description
While superfoods have entered the health food conversation in recent years, most people are unaware that many of the most powerful foods on the planet hail from the Andes region—and now, for the first time ever, they are now widely available in the United States. Not only are these foods teeming with healing effects, they are also packed with flavor, transforming ordinary, everyday healthy meals into something extraordinary.
Peruvian Power Foods introduces the top superfoods and their myriad health benefits, with more than 75 recipes from the Andes to the Amazon, a growing gastronomical hotspot for chefs and gourmands the world over. With recipes for breakfasts and smoothies, on the fly snacks, plus sublime suppers and decadent desserts, anyone from the fitness-minded to foodies can easily incorporate these nutrient- and antioxidant-rich foods into their daily lives. Tempt your taste buds without ruining your waistline with:
From Peru to your plate, this Amazon-inspired health makeover will allow you to enjoy optimal health and optimal flavor one meal at a time.
A Note From the Publisher
• Pichuberry: an incredibly low glycemic level and filled with withanolides, which have been shown to be anti-cancer and anti-inflammatory;
• Sacha Inchi: contains the highest content of omega-3, a fatty acid for heart health and brain power, of any plant in the world;
• Camu Camu: one of the world's richest sources of vitamin C—packing more than 60 times the C per serving of an orange, making it fantastic for boosting your immune system and anti-aging;
• Maca: a natural energizer great for bettering exercise performance and increasing sexual drive;
• Kiwicha: closely related to quinoa and considered a wonder grain, its seeds contain impressive amounts of protein and it helps lower cholesterol.
Manuel Villacorta is an award-winning registered dietician with 16 years' experience in nutrition and weight loss counseling. Respected in his field, he comes with a built in audience, including a booming social media platform with over 30,000 followers on Facebook (English and Spanish versions), Twitter, Pinterest and YouTube.
Villacorta is a compelling, charismatic, bilingual communicator, a health blog contributor for The Huffington Post, an on-air contributor for Univision television, a health and lifestyle contributor for Fox News Latino, and a popular keynote speaker.
Villacorta has a close connection with Pichuberry, INC as the national media spokesperson and chief public relations officer. Utilizing this connection will increase publicity for the title.
Villacorta is also partnering with Sacha Vida, a Peruvian company importing sacha inchi oil and nut products as well as maca, lucuma, and other superfoods featured in the book.
Villacorta coauthors this book with Jamie Shaw, a writer who scouts food trends and creates recipes that merge the latest gastronomic innovations with beloved traditional dishes.
Advance Praise
From world-renowned Peruvian chef, Gaston Acurio:
"For thousands of years, Peruvian agricultural engineers have researched and cultivated countless foods that are today the basis of the global food chain: tubers, grains, corn, peppers, tomatoes, peanuts and more. But along the way, there were many other hidden treasures that remained undiscovered outside Peru. Besides offering delicious, exotic flavors, these powerful ingredients provide incredible nutritional and medicinal powers.
Today, Manuel Villacorta and Jamie Shaw reveal the secrets of these magical foods, adding to the great repertoire of Peruvian foods that has always been shared with the world. I am delighted to recommend this book because readers will learn about the considerable health benefits, but also the practical and delicious ways to incorporate these foods into everyday cooking. "
Gastón Acurio is a chef, writer, entrepreneur, and ambassador of Peruvian cuisine. He owns 28 restaurants around the world, including Astrid y Gastón, Panchita and La Mar. In 2013, Astrid y Gastón was awarded the #14 spot on the San Pellegrino list of The World's 50 Best Restaurants. He is author of 20 books, and host of the weekly TV show, La Aventura Culinaria. Acurio is credited with starting the gastronomical revolution in Peru.
Marketing Plan
10/8 Book Launch/National Media Week (The author retains a NY PR firm who is coordinating a national book tour which follows a media tour promoting foods found in his book - and expanding the author’s public profile.)
· Wednesday, October 16 and Thursday, October 17 in Los Angeles;
· Tuesday, October 22 through Thursday, October 24 in San Francisco;
· Tuesday, October 29 and Wednesday, October 30 in New York City; and
· Tuesday, November 5 and Wednesday, November 6 in Miami.
National media interested: Today Show, CBS Early Show, Katie Couric, GMA, The 11/17 – Miami Book Fair – author is candidate to appear
Social Media/Launch Week
Author will promote his book to his 35,000 followers combined from website and social networking sites
Book to be reviewed in the Academy of Nutrition and Dietetics magazine that reaches 76,000 dietitians. (Author is former national spokesperson for this organization and may speak at their national convention on October 19 in Dallas.)
Book is listed in the Lisa Ekus Food Catalog –reaches 10,000 food media contacts
HCI will conduct email campaigns to internal and external consumer audiences
Available Editions
| EDITION | Other Format |
| ISBN | 9780757317224 |
| PRICE | $18.95 (USD) |
Links
Average rating from 10 members
Readers who liked this book also liked:
