The Early Days of ESPN

300 Daydreams and Nightmares

by Peter Fox

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Pub Date Jun 04 2024 | Archive Date Jun 07 2024

Globe Pequot | Lyons Press

History | Nonfiction (Adult) | Sports

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Description

This is the story of the early days at ESPN, told by one of its founders, and how a conversation over a couple of martinis in 1978 led to the creation of a broadcast juggernaut.

After selling his advertising agency in the 1970s, Peter Fox became an independent television producer, winning Clio, Addy, and Golden Pen awards. He was the founding executive producer of ESPN, and later became producer, director, and writer of corporate communications materials for Lloyds of London Correspondent, DuPont, United Technologies, and PPG Industries among others. He is currently Editor in Chief of SportsEdTV, the leader in online sports instruction, and managing director of SportsEdTV’s Learn to Win peak performance training, powered by HeartMath research and technology. He lives in North Carolina.

This is the story of the early days at ESPN, told by one of its founders, and how a conversation over a couple of martinis in 1978 led to the creation of a broadcast juggernaut.

After selling his...

Advance Praise

“Sports fanatics will appreciate the firsthand recollections of the channel’s origins.” —Publishers Weekly

"We were like Mercury astronauts. We were rebels without a clue and working our asses off. I knew this was a good idea. We had a hand in building something that grew way beyond our imaginations. When there’s a game on the moon, 'SPNauts will do it." —Chris Berman, anchor for SportsCenter on ESPN since 1979

"I was right there, in the midst of this historic startup, and I still learned things I never knew in Peter Fox's "Early Days of ESPN." This is a compelling account of the people and the moments creating a landmark cultural institution from blueprints and lukewarm coffee. A story like no other, told in the first person." —Bob Ley, Emmy award-winning sports journalist

“Sports fanatics will appreciate the firsthand recollections of the channel’s origins.” —Publishers Weekly

"We were like Mercury astronauts. We were rebels without a clue and working our asses off. I...