LEGENDARY SERVICE

The Key is to C.A.R.E.

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Pub Date Apr 18 2014 | Archive Date Sep 29 2014

Description

THE NEW BOOK FROM BESTSELLING AUTHOR AND LEADERSHIP GURU KEN BLANCHARD

“Everything I know about service I learned from my career at Hilton Hotels, Marriott International, The Walt Disney Company, and Ken Blanchard......This book will teach the next generation how to deliver sensational service. Buy it, study it, implement it.”

—Lee Cockerell , Executive Vice President, Walt Disney World (Retired & Inspired), and author of Creating Magic and The Customer Rules

A business can offer a great product for an incredible price, but research proves that customers return based on how a business makes them feel.

The legendary coauthor of The One Minute Manager® and head of the Ken Blanchard Companies teams up with two training experts to deliver a groundbreaking method for developing the kind of customer-service program that launches companies to the top of their industry.

Written as an entertaining customer-service “parable,” LEGENDARY SERVICE offers an easy-to-implement model based on the importance of caring for both internal and external customers.

Ideal for both managers seeking to raise the level of their employees, as well as self-driven customer service professionals, this powerful guide combines practical advice with the rationale behind it to increase customer loyalty through sincere customer care.

Ken Blanchard is Chief Spiritual Officer of The Ken Blanchard Companies, a global management training and consulting firm he cofounded in 1979.
Victoria Halsey is Vice President of Applied Learning for The Ken Blanchard Companies.
Kathy Cuff is a Senior Consulting Partner for The Ken Blanchard Companies.

THE NEW BOOK FROM BESTSELLING AUTHOR AND LEADERSHIP GURU KEN BLANCHARD

“Everything I know about service I learned from my career at Hilton Hotels, Marriott International, The Walt Disney Company...


A Note From the Publisher

Also, available in e-book

Also, available in e-book


Advance Praise

“Legendary Service: The Key is to Care has great learnings for people at all levels of an organization: For executives, the value of a service culture; for managers, the power of a cohesive team; and for frontline staff, the reality that each one of them is the face of the company and can make a difference. Legendary service—it’s everyone, always.”

- Mark King, CEO and President, TaylorMade Golf

“Kathy Cuff and Vicki Halsey have created a fantastic customer service model called ICARE for The Ken Blanchard Companies. When you add their voices to that of the master storyteller, Ken Blanchard, you have a masterpiece entitled Legendary Service: The Key is to Care. It is a must read for every person who, like me, has a passion for delivering legendary customer service.”

- Colleen Barrett, President Emeritus, Southwest Airlines and Coauthor, Lead with LUV

“Ken Blanchard has done it again and delivered the right book at the right time. Legendary Service: The Key is to Care provides the simple to understand and highly effective message of caring for whomever you are serving. It teaches a set of common sense approaches on serving customers, clients, and even each other in our personal lives. This book provides the essentials of hospitality and servant leadership in a way that everyone can adopt—right now—today!”

- John Caparella, President & COO, The Venetian The Palazzo & Sands Expo

“In Legendary Service: The Key is to Care, we follow the transformative journey of Kelsey Young as she develops into a Customer Service Leader Extraordinaire. Ken, Kathy, and Vicki have done a wonderful job of showing us the necessary steps to change everyday service events into memorable experiences for customers. Their book is a must read for anyone unwilling to accept mediocrity in business and in their professional lives.”

- Leonardo Inghilleri, Coauthor, Exceptional Service Exceptional Profit

“Legendary Service: The Key is to Care has great learnings for people at all levels of an organization: For executives, the value of a service culture; for managers, the power of a cohesive team;...


Marketing Plan

PROMOTIONAL CAMPAIGN

National TV Campaign * National Print Campaign * National Online and Social Media Campaign *National Radio Campaign

PROMOTIONAL CAMPAIGN

National TV Campaign * National Print Campaign * National Online and Social Media Campaign *National Radio Campaign


Available Editions

EDITION Hardcover
ISBN 9780071819046
PRICE $23.00 (USD)

Average rating from 16 members


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