The Entrepreneurial Mindset Advantage
The Hidden Logic That Unleashes Human Potential
by Gary G. Schoeniger
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Pub Date Dec 03 2024 | Archive Date Oct 01 2024
BenBella Books | Matt Holt
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Description
We’re all familiar with the stories of iconic entrepreneurs like Steve Jobs, Jeff Bezos, and Elon Musk. Yet when we look beyond the headlines and the hype to explore the mindset of everyday entrepreneurs, a hidden logic begins to emerge—one that can empower ordinary people to accomplish extraordinary things.
In this groundbreaking book, internationally acclaimed author and entrepreneurial mindset expert Gary G. Schoeniger combines insights gleaned from hundreds of everyday entrepreneurs and motivational research to create a practical how-to guide that not only shows us how to be more innovative and entrepreneurial in our own lives but also how to unleash the entrepreneurial potential in others.
Drawing from real-world stories this book shows us how to:
- Demystify the entrepreneurial process in a way that anyone can embrace
- Recognize how your mindset can affect your ability to adapt in the face of change
- Apply a five-step method to identify and evaluate the opportunities that exist in your everyday life
- Shift your mindset by undertaking an entrepreneurial project of your own
- Unlock the entrepreneurial potential that lies dormant in our students,
The Entrepreneurial Mindset Advantage shows us the power of a subtle shift in perspective. This book looks beyond new venture creation to expose the entrepreneurial mindset as a teachable framework for thinking that has become essential for individuals, organizations, and communities to adapt and thrive in today’s rapidly changing world.
Advance Praise
“The Entrepreneurial Mindset Advantage is a timely guide to navigating this era of rapid innovation and unlocking human potential in organizations.”
—Jaime Casap, former Chief Education Evangelist, Google
“In a field crowded with ‘how to’ advice for entrepreneurs, it is difficult for any author to stand out. But Gary Schoeniger more than passes this test. Schoeniger gets inside the heads of successful entrepreneurs, and fortunately for any reader, especially would-be entrepreneurs, he provides tons of useful advice.”
—Robert E. Litan, PhD, former Vice President of Research, Kauffman Foundation
“Gary Schoeniger’s new book is an important contribution to the literature on entrepreneurship. He clearly defines an entrepreneurial mindset as the development of dispositions that everyone can benefit from in a rapidly changing world.”
—Tony Wagner, EdD, Author, Learning by Heart, and Senior Research Fellow, Learning Policy Institute
“This book equips all of us—especially those of us who focus on building entrepreneurial ecosystems—with powerful tools for cultivating entrepreneurial mindsets in ourselves and others.”
—Jonathan Ortmans, President, Global Entrepreneurship Network
“Read this book and join the ranks of visionary leaders who said yes when life seemed to be saying no.”
—Matthew T. Lee, PhD, Professor, Baylor University, and Director, Flourishing Network at the Human Flourishing Program, Harvard University
“Finally, there is a ‘how to’ manual for communities and practitioners for unleashing everyone's hidden entrepreneurial potential. Schoeniger gives practical insight and evidence for investing in ourselves and others as they pursue the American Dream.”
—Thom Ruhe, President and CEO, NC IDEA
Available Editions
| EDITION | Other Format |
| ISBN | 9781637745779 |
| PRICE | $30.00 (USD) |
| PAGES | 256 |
