While most people recognize networking as a critically important skill, many find it difficult, boring or fear inducing sometimes even all three. However, mastering the right techniques can pay off and help people thrive in today's networked business world.

Effective networking means tapping into a team of likeminded business people willing to help each other achieve their goals. The Complete Guide to Professional Networking demonstrates how to use networking in person and online together successfully for powerful results. The techniques and suggested strategies in this book are backed up by interviews with some of the world's most successful networking experts.

This book is accompanied by a website with videos of these experts, as well as their cartoon caricatures throughout the book.