In The Viking Code: The Art and Science of Norwegian Success, economic philosopher, entrepreneur, investor, and former competitive athlete Anders Indset reveals how Norwegian performance athletes and other successful figures use ingrained cultural values to achieve outsized influence on the world stage, as well as how we all can learn from and apply this cultural wisdom to create a better world in the future. Moving far past stories of barbaric conquests and historical comparisons, this book explores concepts like Hvis du tror du er ferdig utlært, er du ikke utlært, men ferdig―a common trap where you assume you've learned everything there is to know and therefore make failure a near certainty.

The author builds on classic sustainability concepts to explore the intersection of progress and capitalism, redefining growth to realize a future worth living. You'll learn to make conscious decisions to achieve the kind of realistic future you want to live in and experience a level of personal progress that is the essence of true success. Finally, you'll discover why and how the Viking Code teaches us all valuable lessons about business, politics, and education, and sheds light on why performance is both important and enjoyable.

Backed by modern scientific research throughout, some of the concepts explored in this book include:

Structured play in finite games, versus infinite games with no definitive beginning or end

The power of tapping into an innate sense of wonder to remove inhibitions and fears

Success as a voluntary act and how diverse talent is found in every corner of the world

Most importantly, this is ultimately an optimistic book as it predicts a powerful and positive outcome as a period of cooperation, something now inconceivable, develops as it always does during crises and the future is enhanced by amazing new technologies and fabulous opportunities on the near horizon.

Centered around the idea of healthy and balanced ambition and tact, The Viking Code is an essential read for all individuals seeking to learn from the age-old wisdom of Norwegian culture and apply what they learn to better themselves and others.

Bio:

Anders Indset is the author of four international bestsellers: "Wild Knowledge", "Quantum Economy - Saving The Mensch with Humane Capitalism?", "Philosophy@Work", and "The Infected Mind". A native Norwegian, he is considered one of the leading business philosophers worldwide and is a trusted sparring-partner and advisor for top executives and politicians. His recognition by Thinkers 50 as one of the most influential thinkers of the future in the fields of leadership and economy underlines his significance in these fields.

In addition to a multitude of lectures and publications, Anders considers philosophy as a 'thinking practice' and implements his ideas in concrete projects. In 2020, he authored the philosophy of "Enkelfähig", which was launched as the Enkelfähig Initiative e.V. in 2023. He sits on the board of this initiative. He is also a co-owner and initiator of the Global Blockchain Initiative, founder and owner of the Norway-based Njordis Group, and leads The Quantum Economy Institute (TQEI) founded in 2023.

Anders also regularly publishes on Artificial Intelligence and the implications of a possible singularity for humanity. His book "Singularity Paradox – Bridging Humanity and AI", co-authored with Dr. Florian Neukart, will be released in 2025. Most recently, they published "Are We Living in a Simulation" and “NOT - Nexus Ontology Theory”, which provoke active debates at the interface of science and philosophy.