Three Years Our Mayor
George Moscone and the Making of Modern San Francisco
by Lincoln A. Mitchell
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Pub Date Apr 08 2025 | Archive Date May 01 2025
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Description
Moscone was also a very colorful character who, in addition to being a successful politician, was a charming and charismatic bon vivant who was deeply embedded in the fabric and culture of San Francisco. He grew up the only son of a single mother in Cow Hollow when it was a working class, largely Italian American neighborhood, and he became the kind of politician who knew bartenders, playground attendants, small business owners, and neighborhood activists in every corner of the city. Moscone’s life and the history of San Francisco during the middle half of the twentieth century are deeply intertwined.
Through illustrating the life of Moscone, author Lincoln A. Mitchell explores how today’s San Francisco came into being. Moscone—through his work in the State Senate, victory in the very divisive 1975 mayor’s race, and brief tenure as mayor—was a key figure in the city’s evolution. The politics surrounding Moscone’s election as mayor, governance of the city, and tragic death are still relevant issues. Moscone was a groundbreaking politician whose life was cut short, but his influence on San Francisco can still be felt today.
Advance Praise
"Three Years Our Mayor is a groundbreaking biography of George Moscone, a strong neighborhood mayor who inspired me as San Francisco’s thirty-ninth mayor. This book is a brilliant history of San Francisco during the twentieth century, reminding us why this city is so unusual, and indeed so important. With Three Years Our Mayor, Lincoln Mitchell has established himself as one of our premier chroniclers of twentieth century San Francisco. Mitchell’s skill at combining expert and thorough research with a style that is readable, accessible, and even fun, is an additional reason why this book is so extraordinary. Three Years our Mayor is an essential read for anybody, whether you are studying it from afar, a long-time native. or have just moved here and want to understand San Francisco.”
—Art Agnos, Mayor of San Francisco, 1988-1992
“Three Years Our Mayor is an excellent biography of Mayor George Moscone set in a richly contextualized political history of San Francisco. In a deeply researched and brilliantly executed book, Lincoln Mitchell skillfully analyzes the other San Francisco, the everyday city beneath the superficial Baghdad by the Bay and Summer of Love hype. With vivid prose and eye-catching detail, Mitchell lays bare the social and cultural tensions that seethed below the surface and then shook the city to its core in 1978 when Dan White murdered Mayor George Moscone and Supervisor Harvey Milk. This is a must-read for anyone who wants to understand the loves and hates, hopes and fears, and contests over power and privilege that laid the foundations for today’s city.”
—William Issel, author of Church and State in the City: Catholics and Politics in Twentieth Century San Francisco
“Lincoln Mitchell’s Three Year Our Mayor: George Moscone and the Making of Modern San Francisco is both a brilliant biography of an overlooked and captivating figure in San Francisco history and a sophisticated political analysis of how cities adapt and ultimately thrive in the face of great economic and social challenges San Francisco was one of only a few American cities that came through the 1970s to emerge as an economic powerhouse with a diverse population and inclusive politics. Mitchell’s in-depth research combined with his excellent writing and storytelling skills helps us understand why. This book should be read by anyone interested in the fascinating transformation San Francisco.”
—Ester Fuchs, professor of public affairs and political science, Columbia University
“Three Years Our Mayor offers a rich, yet detailed, analysis of how a major world city has managed to adapt to the economic and cultural forces of the late twentieth and early twenty-first centuries. Mitchell has written a book that will fill a vital gap in our knowledge of San Francisco and its influence on the entire state of California and the nation.”
—Mitchell L. Moss, Henry Hart Rice Professor of Urban Policy and Planning, New York University
“A well-researched, rich in detail and local color account of man of his time before his time. Mitchell s recognition of George Moscone’s prescient instincts of progressive values is most welcomed. Moscone achievements obscured by a brutal twist of history, now revealed assiduously, with compassion and academic empathy. In today s kaleidoscopic political landscape we’ve been cheated of the humanity and evolvement of a gifted man. Whose moral compass is missed and documented by Mitchell s skill and scholarship.”
—Tom Ammiano, former San Francisco supervisor and California state assembly member
"Lincoln Mitchell’s illuminating book about George Moscone’s years as mayor of San Francisco a half century ago should be eagerly welcomed by urban scholars. . , , Mitchell’s excellent study of Moscone’s life and times half a century ago is surprisingly, and perhaps sadly, timely and relevant in today’s turbulent and increasingly dangerous political world.”
—Richard E. DeLeon, emeritus professor of political science, San Francisco State University
Available Editions
EDITION | Other Format |
ISBN | 9781647791872 |
PRICE | $59.95 (USD) |
PAGES | 448 |
Available on NetGalley
Featured Reviews

I admittedly did not know very much about Mayor Moscone except for the fact that his and Supervisor Harvey Milk’s assassinations were horrible tragedies that still reverberates today in San Francisco’s politics. But I was really not expecting that Moscone was so ahead of his time and the positive effects of his legacy from when he was alive.
Intersecting Moscone’s life with the history and politics of the burgeoning modern San Francisco, the author weaves an interesting story about this progressive superstar who helped champion many causes in his political career that were not as popular as they are now such as gay rights, diversifying the government, and marijuana decriminalization. A good portion of the books is painting the election that Moscone won as one that was incredibly transformative for the city. It ends by showing his role in the future of progressive politics.
I do always feel an aversion to biographies because they very often can veer into hagiography BUT I do feel like it was able to address Moscone’s shortcomings, political and otherwise, such as his connections to the People’s Temple.
Ultimately, this was a really good biography about a mayor that to most people may seem like an afterthought. It’s definitely the premiere source on Moscone.