Trending Topic:
America is a therapy nation. The latest DSM-5 (the psychiatrist’s bible), predicts that close to 50 percent of Americans will have a diagnosable mental illness in their lifetime and more than 23.3 million of us are seeing therapists
Notable Author Credentials
This book has the possibility to be sold at annual conferences hosted by organizations such as the American Psychological Association and the National Association of Social Workers. Amatenstein is a member of the latter, as well as the American Society of Journalists and AuthorsPromotion and Publicity
Media:
Excerpts and reviews in literary, women’s interest, health, self-help/psychology, and men’s interest print and online magazines, such as The New Yorker, The New York Times, New York magazine, Salon, Slate, ELLE, Cosmo, Vanity Fair, Psychology Today, O magazine, Longreads, The Millions, Wall Street Journal’s Personal Journal, HuffPost Books, and Esquire
Long lead outreach to magazines and websites for professional therapists, social workers, and health professionals
Leveraging editor Sheri Amatenstein’s prior media appearances and relationships as well as those of the contributors. Pitches to Today, GMA, Inside Edition, CBS News, and NPR programs
Online:
Outreach to websites for individuals dealing with depression, such as The Splintered Mind, A Beautiful Revolution, Beyond Blue, Pick the Brain, Dr. Deb, and Depression Marathon
Features in e-newsletters for individuals and families that participate in psychological therapy
Promotion at anthology contributors’ social media
Promotion on sealpress.com and to Seal’s Facebook and Twitter communities
Promotion at book web site howdoesthatmakeyoufeelthebook.com (August 2016)
Of Note:
Contributor events in top US cities: New York City, the San Francisco Bay Area, Portland, Seattle, and Los Angeles
Graphic novel style sharable graphics for social media campaign
Display co-op available