Solving the Innovation Mystery
A Workplace Whodunit
by Steve Gladis
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Pub Date Oct 01 2016 | Archive Date Oct 31 2016
Description
There isn't a CEO on the planet who hasn't considered the importance of innovation. In the face of global competition and the explosion of technology, innovation is today's business imperative. How else does a company remain both productive and adaptive?
In Solving the Innovation Mystery: A Workplace Whodunit, leadership authority Steve Gladis deftly solves the innovation equation. He gets at the slower moving truth of how innovation actually happens and shows just why we must resist the hero tale and the mirage that is the eureka moment.
Delve into the experimentation, failure, and learning that make innovation possible as you get to the heart of innovation's collaborative nature. Then solve your own innovation equation by understanding how to fuel your company's innovation engine systematically, paving a straight path to commercializing creative business solutions.
Solving the Innovation Mystery: A Workplace Whodunit delivers an entertaining tour de force part theory, part story as Gladis tracks private investigator Roland Epps and executive coach Dana Glass to illustrate his innovation thesis that a safe, trusting culture is essential for creativity to thrive and for innovation to take root.
Advance Praise
“Solving the Innovation Mystery is one of the most practical books on innovation I have ever read! Steve Gladis's latest work is loaded with ideas to act on, starting today.”
—Tom Rath
Author of New York Times bestsellers Fully Charged: The 3 Keys to Energizing Your Work and Life and StrengthsFinder 2.0
"If you're a leader looking for ways to turn creativity into action, this is the book for you. And if you like mysteries, this is REALLY the book for you, because Steve Gladis mixes a fun fable with solid fact to serve up an eminently readable take on the pressing workplace issue of innovation.”
—Daniel H. Pink
Author of New York Times bestsellers Drive: The Surprising Truth About What Motivates Us and To Sell Is Human: The Surprising Truth About Moving Others
"Steve Gladis offers us a compelling understanding of how to drive innovation in our organizations. Not just creativity, maybe never an AHA moment, but a careful composition of the right elements for innovation success. I wish every budding entrepreneur—and even executives in old, established businesses eager for renewal—would read Gladis's book, and be ready to be born again."
—U.S. Representative Don Beyer
Solving the Innovation Mystery is full of insights on creating and leading the innovative organization and offers an elegant model—the Innovation Equation—to help you get there.
—Marshall Goldsmith
Author of the #1 New York Times bestseller Triggers
Marketing Plan
Promotional efforts to include: Feature in TD Magazine, sent to 40,000 readers.
ATD catalog feature, sent to 100,000 consumers.
Placement at ATD annual conferences and industry trade shows.
Print, online, and email promotion to ATD members and followers.
Social media promotion (Facebook, Twitter, LinkedIn) on ATD's and author's networks.
Author promotion at 30 or more speaking engagements per year, and in his monthly newsletter, Leadership Lessons.
Promotion at BookExpo America and Frankfurt Book Fair.
Available Editions
EDITION | Other Format |
ISBN | 9781607280071 |
PRICE | $16.95 (USD) |