Choosing the StrongPath
Reversing the Downward Spiral of Aging
by Fred Bartlit; Steven Droullard; Marni Boppart, ScD
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Pub Date Jan 02 2018 | Archive Date Jan 19 2018
Greenleaf Book Group | Greenleaf Book Group Press
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Description
Choosing the StrongPath is a book about the most insidious health crisis in the world, Sarcopenia, a muscle-wasting and frailty disease. It impacts all of us as we age, unless we proactively prevent it.
As a world-renowned investigator and case builder, Fred Bartlit has done this once again with this book. He and coauthor Steven Droullard, along with muscle physiology expert Dr. Marni Boppart, want to share a little known fact with the world: You don’t have to fall apart as you get older. Through carefully calibrated progressive strength training and supporting nutrition, you can stave off sarcopenia, along with dozens of other age-related illnesses.
Using scientific evidence and real-life case studies, Choosing the StrongPath offers a clear path away from a steady decline in the last third of your life and toward a healthier, happier you.
Advance Praise
"Reduced strength can have catastrophic consequences in loss of mobility, falls and fractures, and eventual withdrawal from an active life. Interventions to improve strength, such as described in Choosing the StrongPath, are critically important."
—Jack M. Guralnik, M.D., Ph.D., Professor of Epidemiology and Public Health, University of Maryland School of Medicine
"Choosing the StrongPath offers a bright ray of hope to a generation known for living on their own terms: that they can truly enjoy, survive, and thrive their golden years."
—Bert R. Mandelbaum, surgeon, author, motivational speaker, Kerlan Jobe Institute at Cedars Sinai, FIFA IOC Medical Officer for the 2016 Summer Olympic Games
"Choosing the StrongPath shares invaluable advice: You don’t have to accept the “inevitable” effects of aging. If you want to stay in control of your health and your lifestyle for many years to come, you need this book."
—Jason Pullara, Director of Sports Performance, Northwestern University
Marketing Plan
National TV, radio, and print media campaign
National trade marketing and sales campaign
Advance distribution of digital ARC to reviewers, bloggers, journalists, librarians, booksellers, and media via NetGalley
Online marketing campaign, including targeted advertising and giveaway via GoodReads
Available Editions
| EDITION | Other Format |
| ISBN | 9781626344761 |
| PRICE | $22.95 (USD) |
| PAGES | 312 |
Featured Reviews
Tina M, Reviewer
I found this book informative and motivational in equal measure. Before reading a plan of action for improving your strength and reducing muscle and strength decline as we age, this book inspires you with case studies and, importantly, a look at mindset and self-esteem as well as nutrition to support the ultimate goal of a stronger old age. Whilst there are references in abundance it’s clearly written and the science or terminology is not off putting. I enjoyed it and it served as a nice reminder that there’s more to muscle than aesthetics and that we have control over how we experience ‘old age’.. Thank you, Net Galley, for the opportunity to review this book.
