Steve Jobs

A Biographic Portrait

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Pub Date Nov 06 2018 | Archive Date Nov 01 2018

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Description

This is a stunning visual guide to the life and works of entrepreneur Steve Jobs. Easily one of the most influential innovators of the twenty-first century, Steve Jobs has fundamentally shaped the way in which we communicate and, even more broadly, live our lives.

In this information-packed graphic biography, Steve Jobs’ remarkable talent and genius are explored through bold design and original graphics. Kevin Lynch explores Jobs' journey from savvy salesman, to his rivalry and market competition with Bill Gates, and his shift towards radical innovations in later life. This technological innovator led a fascinating, astounding and ultimately too short life, that irreversibly impacted how we communicate. 

Steve Jobs is a visual celebration and comprehensive study of ‘The Maverick’ and his work; and a must-have for any fan of Apple products.

This is a stunning visual guide to the life and works of entrepreneur Steve Jobs. Easily one of the most influential innovators of the twenty-first century, Steve Jobs has fundamentally shaped the...


Marketing Plan

Campaign Focus:
A comprehensive study of ‘The Maverick’ and his work, Steve Jobs tracks the entrepreneur’s journey from savvy salesman to world-changing innovator.
           
Key Selling Points:

  • Publication will coincide with the release of new product launches for the iPhone and iMac models.
  • It is also likely to coincide with Apple Inc’s keynote event which this year tookplace on 12th September.
  • Apple continues to be a dominant force in the technology market having sold well over 1 billion iPhones.

 
Key Campaign Activity
Publicity focus on tech, business, and pop culture outlets
Target traditional trade outlets
Use author contacts in the US
 
Trade:

  • Series pitch to: Library Journal, Publishers Weekly, Shelf Awareness, Booklist, Bookriot, NY Times, Wall Street Journal and NPR.

Consumer:

  • Outreach to top pop culture, tech, business reviewers and outlets
  • GoodReads Giveaway in August

 
Publicity/Media:

  • Pitch to national newspapers and magazines: USA Today, Washington Post, Details, Forbes, Newsweek
  • Targeted pitches closer to pub date to pop culture reviewer, outlets and bloggers including:  Buzzfeed, Huffington Post, Mental Floss, Geekscape, Pop Culture Beast, Refinery 29, Wired, Entertainment Weekly, The Observer, etc.
  • Outreach to top Science and Tech outlets: Popular Science, Discover, WIRED, Scientific American, Gizmodo, PC Magazine, The Christian Science Monitor, The Family Handyman, Robot, Engadget.com, Fast Company, ScienceDaily.com, Popular Mechanics

Campaign Focus:
A comprehensive study of ‘The Maverick’ and his work, Steve Jobs tracks the entrepreneur’s journey from savvy salesman to world-changing innovator.
           
Key Selling Points:

  • ...

Available Editions

EDITION Other Format
ISBN 9781781317228
PRICE $29.99 (USD)
PAGES 272

Average rating from 17 members


Featured Reviews

This was one good book. Although one can't stop comparing it with Isaacson's book, this book was not much behind that one when it came to Jobs' life.

The pictures were amazing.

While I maintain my view that Steve Jobs wasn't that great a person, his impact on the world cannot be overlooked.

A good read, well worth your time.

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I gave this book a 5 out of 5 star review. It was an enjoyable biography and I would recommend. to others. Generously provided to me through NetGalley

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I’m an avid Apple fan, from my original iPod, to my MacBook, to my iPad, my iPhone and my Apple TV (four of them). I used to watch Steve Jobs in his keynote speeches online, thinking I knew the roadmap to his fortune, how wrong was I? Nothing about him is as I thought it would be. In his early days, he was womanizer, a hippy, and quite frankly a bit of a user. The road to a successful Apple business was fought with failures and disappointments that I had no idea about. An extremely interesting biographic portrait that I highly recommend to anyone who loves biographies and of course anything Apple, even maybe those of you who are Samsung or Windows would love to see how the other side started. With statistics galore from ‘back in the day’ to the time of his death and beyond, I was engaged throughout. I received an advanced copy of this book from the publisher via NetGalley. This is my honest review.

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This was a wonderful book that includes a lot of information that Mr. Isaccson's book left out. If you really want to understand what motivated Steve Jobs, read this book.

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Loved this book about Steve Jobs, will buy a copy for my husband. The pictures are striking. Thanks for the review copy.

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4* Reading this leaves me in a quandary: I don't like the man Steve Jobs is portrayed as, but I can't help but admire his genius.

This is well-written and doesn't pull any punches. I'd not bothered reading about this genius until he died, and then it was only what I found online. I was interested to find out more, and I have to say that I'm more than a little disillusioned with SJ as a man, as a human being, especially given his own birth circumstances, but utterly impressed with his genius. He comes across as a lot selfish, a lot without feelings, and yes, he was a businessman ahead of his time, given that he was so cold and callous in business from barely out of his teens.

It was interesting to see how many relationships and friendships he sacrificed and how cutthroat he seemed, interspersed with thoughts such as his belief that he had to achieve his life's work young, almost as if he knew he wouldn't live until old age.

A good read, but not a goody goody one. Nope, this is warts and all.

ARC courtesy of Quarto Publishing Group, White Lion Publishing, and NetGalley, for my reading pleasure.

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Amazing book, so well put together, really detailed and interesting, I learned lots of new things! Perfect coffee table book or gift.

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A remarkable, well written book about Jobs' life and work! Would definitely recommend reading it! Thanks for the opportunity!

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I have been Apple obsessed since my first iPod, and have always been fascinated with Steve Jobs and the company as a whole. I've read several other biographies about Jobs, as well as watched quite a few documentaries, and I feel familiar with Steve Jobs and the legend of Apple. Despite my previous knowledge, I still enjoyed reading this book. Straightforward and easy-to-read, this biography held nuggets of information that I did not know before, while the photographs sprinkled throughout give you a wonderful visual journey into Steve Jobs, the man.

There is no denying his genius when it came to perfection in a product, despite how you might feel about him as a person. He gave all of himself into his company, which is why you still can't hear Apple without thinking of Steve Jobs, despite it been seven years since he passed away from pancreatic cancer.

Though I love learning about Apple's rollercoaster of successes and failures, I was hoping this biography would delve more into his personal life, but it gave more focus on Apple, with Jobs' personal life being more of a side note, though you do find out about his more 'hippy' lifestyle, hot temper, and arrogant attitude.

If you've never read anything about Apple or Steve Jobs, this would be a wonderful biography to start with! The flow and the photographs win you over and the information contained within the pages, including incredibly detailed statistics about various Apple products, is enough to give you a rich backstory into Steve Jobs and Apple. Highly recommend!

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Angereichert mit Fotos, Grafiken, Karten etc, wird dieses Buch zu einer sehr kurzweiligen Lektüre. Die besten sterben zu früh und in diesem Falle leider auch vermeidbar früh. Aber so war Steve Jobs eben - jemand, der immer nach seinem eigenen Kopf gelebt hat.

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I read Walter Issacson's biography of Steve Jobs when it came out and wondered whether this book would be worth my time reading. I'm glad I chose to read it, because it provided some interesting tidbits of information about Jobs that I hadn't known. I especially enjoyed the photos in the book.

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