Maximum Brainpower
Challenging the Brain for Health and Wisdom
by Shlomo Breznitz and Collins Hemingway
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Pub Date Jun 26 2012 | Archive Date Sep 01 2012
Random House Publishing Group | Ballantine Books
Description
We all understand the importance of
daily exercise in keeping physically fit. But mental exercise is just as
essential to our health and well-being-especially when it comes to defending
against forgetfulness, memory loss, and even dementia. These and other
age-associated afflictions were once regarded as all but inevitable, but in
fact, as this eye-opening, inspiring book shows, there is much we can do to
protect ourselves as we grow older. With the right tools, we can all maximize
our brainpower and keep our minds sharp, healthy, and cognitively fit
throughout life.
Written by internationally renowned cognitive psychologist Shlomo Breznitz and
technologist Collins Hemingway, Maximum
Brainpower provides both an in-depth look at how the brain works and
proven methods to increase its capabilities. Armed with the results of
cutting-edge research, Breznitz and Hemingway champion in compelling detail the
challenge and stimulus of continual change over the deadening effects of
comfortable routine. They show how to separate good mental stress from bad, and
demonstrate how hope and socialization can help delay or even fight off the
worst symptoms of dementia.
Did you know that experts are often less mentally agile than
jacks-of-all-trades? That mental exercises such as crossword puzzles and sudoku
are of minimal help in building brainpower? That multitasking poses unique
dangers to the brain by presenting us with an environment in which we never
evolved enough to thrive? Breznitz knows-and what's more, he knows what to do
about it.
Filled with colorful real-life stories and fascinating psychological
experiments, many published here for the first time, this revelatory work will help adults of
any age build and retain their mental acuity. Think better, live better, be better with Maximum Brainpower. Really, it's a
no-brainer!
Shlomo Breznitz is the founder of CogniFit, a
company devoted to the goal of improving cognitive fitness. The author of seven
books and many scientific articles, he has been engaged as a visiting professor
by numerous leading institutions, including the University of California at
Berkeley, Stanford University, and the London School of Economics.
Collins Hemingway is a writer and technologist who has co-written
several books and written innumerable articles for the general public.
For hi-res covers and author photos, please visit: http://smartpublic.randomhouse.com/teams/
Advance Praise
Advance
praise for Maximum Brainpower
"Dr. Shlomo Breznitz is, by virtue of his lifelong ingenuity, a rare combination
of scientific creativity and sobriety, and decades of research on two of the
most important areas of brain research-how to protect the brain from stress and
how to develop it through mental exercises-one of the most suitable people on
the planet to write this interesting, realistic, practical, clear book on what
most people need to do to preserve and maximize their brain capacity. Written
with technologist Collins Hemingway, Maximum Brainpower is a wonderfully
helpful book, for young and old, on how to keep the brain invigorated and
developing into old age. After reading it, you will understand what you must do
for your brain, and why you must do it."-Norman Doidge M.D., New York Times
bestselling author of The Brain That Changes Itself
"Everyone knows the importance of physical fitness; less appreciated is the
necessity of cognitive fitness. How do you maintain an exercised, stimulated,
flexible brain? Start by reading this book."-David Eagleman, New York Times bestselling
author of Incognito
"Maximum Brainpower is well written and each page stimulates the reader
to read the next. Moreover, the topic itself-the brain and its secret powers-is
profound, rich, and enriching. In other words: Because of its forceful
suggestions, its analyses, and its wide knowledge, this book is well worth
reading. And re-reading."-Elie Wiesel, Nobel Peace Laureate and author
"Most books about healthy brain maintenance just give you the ‘how'; this one
tells you why. And it helps you do it."-Rita Carter, author of Mapping the
Mind
Available Editions
| EDITION | Hardcover |
| ISBN | 9780345526144 |
| PRICE | $27.00 (USD) |
| PAGES | 288 |
