Superman Smashes the Klan
by Gene Luen Yang
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Pub Date May 12 2020 | Archive Date May 12 2020
DC Entertainment | DC Comics
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Description
Harvey Award winner for Best Children or Young Adult Book!
The year is 1946. Teenagers Roberta and Tommy Lee just moved with their parents from Chinatown to the center of Metropolis, home to the famous hero, Superman. Tommy makes friends quickly, while Roberta pines for home. Then one night, the family awakens to find their house surrounded by the Klan of the Fiery Kross! Superman leaps into action, but his exposure to a mysterious green rock has left him weak. Can Roberta and Tommy help him smash the Klan?
Inspired by the 1940s Superman radio serial "Clan of the Fiery Cross," New York Times bestselling author Gene Luen Yang (American Born Chinese, Boxers and Saints, The Terrifics, New Super-Man) and artist Gurihiru (Avatar: The Last Airbender, The Unstoppable Wasp) bring us a personal retelling of two different immigrants finding ways to belong.
The year is 1946. Teenagers Roberta and Tommy Lee just moved with their parents from Chinatown to the center of Metropolis, home to the famous hero, Superman. Tommy makes friends quickly, while Roberta pines for home. Then one night, the family awakens to find their house surrounded by the Klan of the Fiery Kross! Superman leaps into action, but his exposure to a mysterious green rock has left him weak. Can Roberta and Tommy help him smash the Klan?
Inspired by the 1940s Superman radio serial "Clan of the Fiery Cross," New York Times bestselling author Gene Luen Yang (American Born Chinese, Boxers and Saints, The Terrifics, New Super-Man) and artist Gurihiru (Avatar: The Last Airbender, The Unstoppable Wasp) bring us a personal retelling of two different immigrants finding ways to belong.
Marketing Plan
- National Media Campaign including National Public Radio and national print features and review coverage.
- Extensive online support including Entertainment Weekly, USA Today, Popmatters, IGN, CBR, and various comic book blogs and pop culture sites
- Trade review campaign including Kirkus, Publishers Weekly, School Library Journal, Library Journal, and Horn Book Review
- Extensive marketing budget for the launch of DC Books for Young Readers
- In-book advertising and national print and online advertising: Facebook, Goodreads, Library Journal, Shelf Awareness
- Ingram and Baker & Taylor graphic novel supplements
- Promotion on dccomics.com; goodreads.com
- Promotion through DC Comics social media (Facebook, Twitter, blogs)
- E-blasts with links to digital galleys sent to bookstores, libraries and media
- Goodreads and Shelf Awareness giveaways
- Promotional co-op allowance
- Promotional posters available
Available Editions
EDITION | Other Format |
ISBN | 9781779504210 |
PRICE | $16.99 (USD) |
PAGES | 240 |