New Startup Mindset

Ten Mindset Shifts to Build the Company of Your Dreams

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Pub Date Apr 18 2020 | Archive Date Jun 01 2020
Girl Friday Productions | New Mindset Media, Inc.

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Description

Sandra Shpilberg will show you a new way to succeed as an entrepreneur! This provocative startup tale of success exposes Silicon Valley’s startup myths and sets forth a new approach for aspiring and current founders to build companies that make an impact.

In New Startup Mindset, Sandra Shpilberg, founder and CEO of Seeker Health, introduces a new mindset for starting and building a successful company. Shpilberg shows that Silicon Valley’s startup formula—a few young male cofounders attempting to build a unicorn funded by venture capital—is a broken system that puts excessive emphasis on hype and improbable outsized outcomes, disregards real results such as revenue and profit, and promotes limiting beliefs for the next generation of entrepreneurs.

In 2015, Shpilberg founded Seeker Health, a digital patient-finding platform. The company grew rapidly to serve over sixty biotechnology companies, connect millions of patients with serious diseases to clinical trials, and achieve great financial success. From the start, Shpilberg did almost everything differently than the blazed path: she chose to be a solo founder, didn’t pursue an incubator, didn’t accept outside funding, led development of software despite not being a programmer, and charged customers from month one. Instead of creating hype about fundraising based on fictitious valuations, Shpilberg focused on customer needs, yielding a startup with revenue, profit, and impact; and in September 2018, a large life science services company acquired her startup while she was still the sole owner.

In New Startup Mindset, Shpilberg shares her success story of starting, building, and exiting her startup and provides readers with sage insights and practical tools to follow this approach. This book is simultaneously a needed dose of reality for Silicon Valley and a large serving of inspiration for those who want to create something from nothing. It is a must-read for aspiring startup founders and current entrepreneurs, especially those who may think they don’t fit the mold of a Silicon Valley founder and are open to a new way of making a definitive and profound impact with the companies they create.

Sandra Shpilberg will show you a new way to succeed as an entrepreneur! This provocative startup tale of success exposes Silicon Valley’s startup myths and sets forth a new approach for aspiring and...


Advance Praise

If you’re thinking about starting a business, New Startup Mindset is THE book to read. Sandra’s story offers lots of practical wisdom and inspiring examples delivered with even more heart. It’s the book I was looking for during my early days of running CD Baby – this new way of thinking would have had me jumping out of my seat in excitement.

- Derek Sivers, Founder of CD Baby and Author of Anything You Want


Sandra Shpilberg is a unicorn and this book is one, too. Simultaneously profound and practical, replete with the soundest advice and great storytelling while being tender toward the reader’s soul, this is a game-changing must-read for anyone who dreams of creating a business — and in particular for those who don’t fit the mold. Go Sandra Shpilberg, go!

- Julie Lythcott-Haims, author of the New York Times bestseller How to Raise an Adult, and Real American: A Memoir

If you’re thinking about starting a business, New Startup Mindset is THE book to read. Sandra’s story offers lots of practical wisdom and inspiring examples delivered with even more heart. It’s the...


Marketing Plan

Social Media Influencer Campaign
ARC Campaign
Digital Marketing Campaign
Social Media
Online PR Campaign
Extensive Blog Outreach 


Social Media Influencer Campaign
ARC Campaign
Digital Marketing Campaign
Social Media
Online PR Campaign
Extensive Blog Outreach 



Available Editions

EDITION Paperback
ISBN 9781734610505
PRICE $16.95 (USD)

Average rating from 4 members


Featured Reviews

Overall, enjoyed the perspective the author brought to the entrepreneurial/ startup book sphere!

Thanks to the publisher for providing an e-galley of this book!

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Fantastic and extremely inspiring book for everyone is dreaming of already working on setting his own company or launching the idea that will change the world. While reading, I have felt the book is about me, my startup idea that I grow without investment, slowly but surely. The examples of startup situations are very helpful as well as the feelings that author had. Great book!

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