“Ben Lytle has written an important book. He reminds us that the only constant in life is change and that our ability to adapt and innovate will define our place in the world, both as individuals and as a nation. Based upon lessons learned as a successful businessman and community leader, Ben offers both practical and high-level insights worth the read for ordinary citizens, prospective entrepreneurs and policy makers alike.”
—Evan Bayh,
Attorney, advisor, board member and former two-term governor and two-term US senator for Indiana

“There are many excellent books on the changes coming in the next few decades, but Ben Lytle is the first author to tackle in detail how those changes will affect our lives and careers and how to act now to adapt and thrive. Ben’s perspective as a proven entrepreneur and leader at the highest levels of business provides the perfect roadmap for growth and success in the new era of business and life.”
—Josh Linkner,
Five-time tech entrepreneur and New York Times bestselling author

“The world is changing quickly. Technology accelerates the divide between the people who create hardware and software and those who do not. Divides force people apart and politicians have been ineffective at bringing us together. Ben Lytle saw how technological advances could facilitate management of healthcare information and the reinvention of health insurance. Throughout his career, he has transformed organizations by mastery of change and informatics. His employees, customers, and shareholders—all ultimately ‘patients’—have benefited. In The Potentialist: Your Future in the New Reality of the Next Thirty Years, he shares what will happen next and why. It’s scary and exciting. He provides us with strategies to stop, think and flourish in a future world that prior generations could not even imagine.”
—Woodrow A. Myers, Jr., MD, MBA,
Harvard- and Stanford-trained physician; former health commissioner for Indiana and New York City; former director of healthcare management of Ford Motor Company; former EVP and chief medical officer of WellPoint, Inc.; managing director of Myers Ventures, LLC

“Ben is someone who, simply put, never stops thinking about where we are and where we’re going. He has made it his life’s work to synthesize his knowledge and experiences into keen insights about the future. In The Potentialist: Your Future in the New Reality of the Next Thirty Years, Ben boldly lays out what the future will mean for the world of work and the expression of human potential.”
—Jim Parker,
Former Senior Advisor to the Secretary of the Department of Health & Human Services, health plan CEO, investor, and board member

“Ben’s insights and experiences provide great wisdom and practical advice for navigating the coming years both from a professional and personal standpoint.”
—Rob Rosenberg,
Global Head of Human Resources, DHL Supply Chain

“Ben Lytle is a visionary who leads with intelligence, confidence, and humility. Who better to help write the operating manual for a thirty-year period of change for which there is no historical precedent? This book has startling revelations and depth, yet it oozes with hope—not fear. Ben posits that the choices we make now are not only smart but necessary; a chance to embrace the unparalleled opportunity in a brave new world of advanced technology without sacrificing our humanity along with way.”
—Anne Ryder,
Senior lecturer of Journalism, Indiana University; Emmy Award-winning anchor/reporter