
Decide
Better Ways of Making Better Decisions
by David Wethey
This title was previously available on NetGalley and is now archived.
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Pub Date Mar 15 2013 | Archive Date Jul 10 2013
Description
Everybody has to make decisions. In companies, everyone from the CEO downwards is paid to make decisions, but there is little specific training in the practice. There are plenty of courses in financial management, people management, supply chain management, and negotiation skills - but what about decision making skills? As individuals we also face important decisions throughout our lives, and can benefit from understanding what works and what is less likely to.
As well as being thought-provoking, Decide is practical in its approach and sets out a clear decision-making model, that, if properly followed, will enable the reader to make or contribute to effective decisions, whether the time available is 60 days (the average time for a project), 60 hours (the weekend you often have to mull over an important issue), 60 minutes (the duration of a normal meeting), or 60 seconds (often much less), the time frame available to combat servicemen and women, and workers in the emergency services.
This book is aimed at both a broad business and professional audience and at the general reader. It is not filled with jargon or complicated business models, and it uses universal and interesting case studies to build its argument.
Marketing Plan
-Publicity Campaign aimed at leadership and business columnists, personal growth and career commentators in business and general interest journals
-ARC distribution to major trade journals: Publishers Weekly; Choice; Library Journal; ForeWord
-Outreach to national print and online media targeting the placement of excerpts and bylined articles [Forbes; Forbes.com; Entrepreneur Magazine; HR Magazine; Leadership journals and portals, etc]
-Promotion through author's website and blog, Making Better Decisions, Better
-Publicity through Kogan Page USA website and monthly newsletter
-Giveaway through Goodreads
-ARC distribution to major trade journals: Publishers Weekly; Choice; Library Journal; ForeWord
-Outreach to national print and online media targeting the placement of excerpts and bylined articles [Forbes; Forbes.com; Entrepreneur Magazine; HR Magazine; Leadership journals and portals, etc]
-Promotion through author's website and blog, Making Better Decisions, Better
-Publicity through Kogan Page USA website and monthly newsletter
-Giveaway through Goodreads
Available Editions
EDITION | Other Format |
ISBN | 9780749466299 |
PRICE | $19.95 (USD) |