As Is
An Insider's Guide to Real Estate
by Joan Herlong
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Pub Date Sep 26 2023 | Archive Date Oct 01 2023
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Description
Real Estate is More Than You See on HGTV.
Real estate isn't just about beautiful houses and nice people. It's a serious business that deals with the most valuable asset most of us will ever own. Unfortunately, the bulk of most people's knowledge of real estate is comprised of what they watch on House Hunters--which is more like a fairy tale than a professional transaction. As Is: An Insider's Guide to Real Estate was written to bring a dose of actual reality to the real estate business.
As Is was penned by Joan Herlong, a top-selling South Carolina Realtor and small business owner with over 30 years of experience helping home buyers and sellers make educated, informed decisions and wise investments. In this lighthearted-yet-informative book, she pulls back the curtain on the real estate "profession," revealing everything you need to know about real estate but never thought to ask. From how to choose the most effective agent, to how your listing price can help to advertise your home, to how to find a house you won't just fall in love with, but love living in, Herlong shares the secrets to navigating the often confusing world of real estate and coming out a winner. Packed with hilarious true stories gleaned from 30 years in the trenches, this funny and informative book will empower you with everything you need to know about real estate, whether you're a buyer, a seller, or considering a career in the field and hoping to do it the right way.
Available Editions
| EDITION | Hardcover |
| ISBN | 9798887501352 |
| PRICE | $29.99 (USD) |
| PAGES | 184 |
Links
Available on NetGalley
Featured Reviews
Randal W, Reviewer
A real insider's look into the real estate business. The author is a long-time realtor in South Carolina. She has written a no-holds barred, bare knuckled, very informative book that would be helpful to anyone buying or selling a house, or thinking about becoming a realtor. The book is full of good information and tips. As well as some really good personal stories! The HGTV "House Hunters" story is worth the price of the book alone!
Herlong comes across as an uber-confident, strong, and opinionated person. She might turn some readers off with her personality, but I found her to be a breath of fresh air in today's world of realtors who promise the moon without any idea of how to get it.
Thanks, Ms. Herlong....I learned a lot from your book!
Louise F, Reviewer
Joan Herlong is the real estate professional I want to know, long to work with, would give a great deal to have lunch with to enjoy more of her long experience, straight-talking expertise, and wonderful voice. With AS IS, I've had the joy of spending time with an astute person who is charming, creative, a true delight. I am not a broker, have zero interest in being a broker, but through this book, I've gained insight into the real estate market that I would never otherwise have received without her. I will be that much more perceptive and well-prepared when I sell my own house. I received a copy of this book and these opinions are my own, unbiased thoughts.
