Shoveling $h!t
A Love Story About the Entrepreneur’s Messy Path to Success
by Mike Lazerow, Kass Lazerow
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Pub Date Jun 03 2025 | Archive Date Not set
Description
2025 NONFICTION BOOK AWARDS GOLD WINNER
“The world needs to be exposed to Kass and Mike. Entrepreneurs who don’t devour this book are grossly negligent.”
—From the Foreword by Gary Vaynerchuk
NO ONE SHOVELS MORE $H!T THAN ENTREPRENEURS. DIG IN!
In 2023, entrepreneurs started a record 5.5 million new businesses in the United States, lured by the siren call of life-changing wealth.
But entrepreneurship is hard. Brutally hard. And instead of swimming in seas of cash, many founders find themselves buried under mountains of crap.
In Shoveling $h!t: A Love Story, Kass and Mike Lazerow share hard-learned lessons from decades of shoveling as cofounders and early investors in startups that have generated more than $10 billion in realized gains. As the cofounders of Golf.com and Buddy Media, which Salesforce bought for $745 million, they’ve lived what they call the “Imbalanced Life” and have the scars and gains to prove it.
Whether you are deciding to leap or have already leapt, Shoveling $h!t: A Love Story will teach you how to embrace the beauty of the struggle and use the tools and entrepreneur’s mindset to overcome the misery and uncertainty that awaits. Inside Kass and Mike’s raw and deeply personal stories are universal strategies for choosing cofounders, greenlighting and funding ideas, building high-performing teams, creating the right culture, and pivoting businesses before it’s too late.
Advance Praise
“An unflinching look at what it really takes to succeed. Kass and Mike dive into the crap every entrepreneur has to deal with while building a business and emerge with hard-won lessons about starting, managing, pivoting—and learning to love the shovel along the way.”
—SCOTT GALLOWAY, Professor at NYU Stern School of Business, Host of Prof G Pod and Co-Host of the Pivot Podcast
“Mike and Kass is the greatest partnership I’ve ever been lucky enough to witness in person. Not just in business but in life, they bring out the best in each other and all of those around them. This book is a wonderful map to success both personal and professional from two of the most special people I know.”
—SETH MEYERS, Host of Late Night with Seth Meyers
“Being an entrepreneur is messy, gritty, and often far from glamorous—and Shoveling $h!t tells it like it is. Kass and Mike offer an unfiltered look at the inevitable struggles every entrepreneur faces while building a successful business from the ground up. No-nonsense and straight-talking, Shoveling $h!t is the business book of the future.”
—MEL ROBBINS, New York Times Bestselling Author and Host of The Mel Robbins Podcast
“The world needs to be exposed to Kass and Mike. Entrepreneurs who don’t devour this book are grossly negligent.”
—From the Foreword by GARY VAYNERCHUCK
Marketing Plan
Mike and Kass will be actively promoting their new book to their audience through social media and at their upcoming events. They are open to media interviews and will be hosting a book launch event at the Barnes & Noble flagship store in New York City in June.
Available Editions
EDITION | Hardcover |
ISBN | 9798891383517 |
PRICE | $26.00 (USD) |
PAGES | 240 |