Pocket Man
The Unauthorized Autobiography of a Passionate, Personal Promoter Who Created a $50 Million Pocket Empire
by Scott Jordan
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Pub Date Oct 20 2014 | Archive Date Aug 15 2015
Poodle Press | AuthorBuzz
Description
Imagine Bill Gates and Giorgio Armani started a business, then hired PT Barnum to promote it, and Larry David to tell the story. The result is this book.
Since starting SCOTTeVEST in 2000 - my clothing business built around tech-enabled pockets - I’ve been featured in thousands of major press pieces, made millions of dollars and had the most memorable appearance of the entire ABC Shark Tank show.
I started out as an unhappy lawyer, and I reinvented myself by pursuing my passions and mastering the art of passionate, personal promotion.
This isn’t a how to business book, but entrepreneurs will learn a lot from my successes and failures about how to get the attention every business needs to stand above the competition.
This isn’t fiction, but some of the stories might make you wonder if they are true. I assure you... they are.
We’re going to turn the world of media upside down, shake it and see what falls out of its pockets. You will learn lots of ways to promote yourself and your business, if you have the fire.
Welcome to my unauthorized autobiography.
Advance Praise
“Scott adds fun and usefulness to the world with his visionary products, and now with his excellent book.”
– Steve Wozniak, co-founder of Apple Inc. and SCOTTeVEST board member
“If there’s anything I appreciate, it’s good Hockey. And evangelism. This book explains how to rock as an evangelist…which is good because Scott can’t skate to save his life.”
– Guy Kawasaki, Chief Evangelist of CANVA and former Chief Evangelist of Apple
“Not only is Scott’s book entertaining, but it has a nice sound when you hit it. What other book is also great, pocket-sized percussion instrument? Bravo!”
– Herbie Hancock, Grammy-winning jazz legend
“A highly entertaining and enjoyable book that dissects the brilliance of SCOTTeVEST while simultaneously teaching things they never teach you in business school, but should.”
– Hap Klopp, founder and former CEO of The North Face and author of Conquering The North Face
“Scott Jordan took tech clothing and made it chic while pocketing millions and now he’s showing you how to sew your empire!”
– Jeffrey Hayzlett, primetime TV host, bestselling author, and sometimes cowboy
“Scott who? The vest guy? Yeah, his book rocks. Wait, this is his book? Oh, cool.”
– Robert Scoble, Rackspace Startup Liaison Officer
“As an expert on army ants and jungles, I can tell you this book is infested. With a wild, adventurous spirit, I mean.”
– Mark Moffett, National Geographic’s “Indiana Jones of Entomology”
Marketing Plan
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Available Editions
EDITION | Other Format |
ISBN | 9780692315590 |
PRICE | $0.00 (USD) |
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