The Fourth Moon

A Step-by-Step Process for Sustainable Business Success

by Darren K. Bourke

This title was previously available on NetGalley and is now archived.

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Pub Date Mar 24 2015 | Archive Date Mar 31 2015

Greenleaf Book Group | Emerald Book Company

Business, Leadership, Finance

Description

In The Fourth Moon, Darren K. Bourke guides you on a journey to optimal, sustainable and leveraged success. The path begins with the First Moon (strategy), continues to the Second Moon (implementation), proceeds to the Third Moon (maintenance), and finally takes you to the ultimate goal, a place only a small percentage reach: the Fourth Moon (leverage).

Managers and business owners who reach the Fourth Moon can expect to . . .

• earn higher profits
• work less if they want
• create more lifestyle options
• increase personal net worth
• be truly authentic and in control of their lives
• maximize the value of their business
• breathe new life into their daily routines
• refine their life's purpose and meaning

The Fourth Moon metaphor is simple, elegant and proven. Once the underlying principles are understood, managers, business owners, and their teams can immediately implement them by following a step-by-step process.

Whatever your challenge, The Fourth Moon will guide you through each stage of your journey to achieving your ultimate goal.

In The Fourth Moon, Darren K. Bourke guides you on a journey to optimal, sustainable and leveraged success. The path begins with the First Moon (strategy), continues to the Second Moon...

A Note From the Publisher

Darren Bourke is a consultant, coach, and mentor to small and medium-sized businesses. With more than twenty-five years of business experience, he has an intuitive understanding of what makes entrepreneurs and businesses succeed. He has worked with nearly a thousand businesses throughout his career. Darren lives in Melbourne, Australia, with his wife and two children.

Darren Bourke is a consultant, coach, and mentor to small and medium-sized businesses. With more than twenty-five years of business experience, he has an intuitive understanding of what makes...

Advance Praise

''The power of metaphor is that it can unlock new ways of seeing reality. The Fourth Moon uses both metaphor and narrative to teach a novel way to look at the entire structure and operation of your business.''
--Todd Henry, author of Die Empty

''Entrepreneurs are so busy building and then running their businesses that they rarely get to an ideal place where they are able to work less, enjoy more, and still continue to grow. The Fourth Moon is that place and Darren shows you how you can reach it in this fun and interesting book.''
--David Meerman Scott, international bestselling author of ''The New Rules of Marketing and PR'' and ''Marketing the Moon''

''Told through elegant metaphor and story, Bourke provides a compelling blueprint for sustainable success that any business can follow.''
--Scott Duffy, best-selling author of LAUNCH!