Under the Dusty Moon
by Suzanne Sutherland
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Pub Date Feb 16 2016 | Archive Date Jan 25 2016
Dundurn | Dundurn Press
Description
2016 VOYA Top Shelf Fiction Selection
CCBC’s Best Books for Kids & Teens (Fall 2016) — Commended
She’s with the band, whether she likes it or not.
Victoria Mahler is the sixteen-year-old only daughter of rocker Micky Wayne, whose band, Dusty Moon, took the world by storm when Micky was just a teenager. The band broke up under mysterious circumstances, but, after years spent off the road being a mom, Micky’s solo career is finally starting to take off.
When an offer to tour Japan falls into her mom’s lap, Vic is left to spend the summer under the care of her distant grandmother, and without her built-in best friend. Fortunately, a boy with a secret geek side and a group of feminist game-makers save the season, and Vic starts to see herself as her own person, out from under her mother’s shadow.
But when Micky finally comes home — with a poorly chosen boyfriend in tow — all bets are off. Will Vic be able to maintain her newfound sense of self amidst the building thunder of Micky’s second chance at stardom? And through it all, will Micky still really be her best friend?
A Note From the Publisher
Marketing Plan
MARKETING MATERIALS
Branded SWAG (guitar picks, punk rock style pins)
Band posters
ADVERTISING
Library wholesaler ads: Library Services Centre, Whitehots, United Library Service, Library Bound, Baker & Taylor, Ingram Advance
Trade ads: School Library Journal, Booklist, Quill & Quire, Canadian Children's Book News, Best Books for Kids and Teens
Online ads: NetGalley, Goodreads, 49th Shelf, Facebook
Books for Everybody submission
EVENTS
Festival pitches
Event promotion: posters, e-cards, bookmarks
Trade shows, school and library conferences
Launch event (Toronto)
DIGITAL MARKETING
Twitter, Facebook, Pinterest, Instagram, Dundurn.com campaigns
Dedicated Instagram profile
blog tour with guest posts, giveaways, interviews
Goodreads giveaway
Cover and sample chapter reveal
Q&A with author
Digital Reader Copies available: NetGalley, Edelweiss
Consumer, library, bookseller, and author newsletters
Wattpad teasers
PUBLICITY
Targeted media and blogger review mailings
Advanced Reader Copies available, enhanced quantity
Key Influencer mailing
Niche marketing to associations and interest groups
Available Editions
| EDITION | Other Format |
| ISBN | 9781459732025 |
| PRICE | $14.99 (USD) |
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