Fire in the Firefly

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Pub Date Mar 22 2016 | Archive Date Feb 29 2016
Dundurn | TAP Books

Description

A wicked Richleresque satire about a charismatic advertising executive and the three beautiful women who turn his life upside down.

Julius Roebuck is the creative director of a successful ad agency, husband to the headstrong Anne, and father to three lively children. He is also the attentive lover of a poet named Lily.

When his wife’s beautiful friend Yasmin announces her plan to get pregnant and describes him as the perfect sperm donor, Julius is startled at first. Then he decides that if she wants his DNA, she must also want him. Julius would have no trouble hopping into bed with Yasmin, but more children are out of the question. When he has a secret vasectomy to ensure there are no mistakes, his already-complicated life spirals out of control …

Fire in the Firefly is a wickedly funny satire about love, relationships, and the perennial war between the sexes.
A wicked Richleresque satire about a charismatic advertising executive and the three beautiful women who turn his life upside down.

Julius Roebuck is the creative director of a successful ad agency...

A Note From the Publisher

Scott Gardiner is a journalist who has written for Maclean’s, Toronto Life, and National Geographic. He is also the author of two novels. The first, The Dominion of Wyley McFadden, was shortlisted for the Commonwealth Writers’ Prize in the Best First Book category and the Amazon/Books in Canada First Novel Award and declared one of the Globe and Mail’s Best Books of the Year. He lives in Toronto.

Scott Gardiner is a journalist who has written for Maclean’s, Toronto Life, and National Geographic. He is also the author of two novels. The first, The Dominion of Wyley McFadden, was shortlisted...


Marketing Plan

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Consumer ads: Literary Review of Canada, WalrusLibrary wholesaler ads: Library Services Centre, Whitehots, United Library Service, Library BoundTrade ads: Publisher's Weekly, Library Journal...


Available Editions

EDITION Other Format
ISBN 9781459733312
PRICE $24.99 (USD)

Average rating from 19 members


Featured Reviews

I wasn't real sure about this book at first - within the first few pages there is a list of 182 names for the male sex organ! But this was a fun read.

The main character of the book is Julius Roebuck - the owner of an out-of-the-box advertising agency. Julius majored in women's studies at college and has very interesting thoughts on the male/female relationship, especially as it applies to advertising.

Although Julius might not be an admirable guy with regard to his own relationships, reading about his exploits is sometimes laugh-out-loud funny. The ending of the book was well worth the read! Plus, he did have some interesting ideas and facts about advertising and mainly the battle between the sexes.

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