Write to Influence!
Personnel Appraisals, Resumes, Awards, Grants, Scholarships, Internships, Reports, Bid Proposals, Web Pages, Marketing, and More
by Carla D. Bass, Colonel, USAF (Ret)
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Pub Date Jan 03 2017 | Archive Date May 14 2019
Orlean Press | Independent Book Publishers Association (IBPA), Members' Titles
Description
Powerful writing can change your life! It correlates directly to success, personal and professional. You may be the best candidate for a competitive opportunity—hands down—but if the competition is better at telling a story, you lose. Opportunity knocking? Choose this book when powerful writing is paramount to your goals.
Attention employers! Have you read a paragraph in a report again and again … unable to understand it? Accurate, clear, and concise writing is the lifeblood for effective operations … in private business, corporations, NGOs, and government agencies. “Write to Influence!” is perfect for your employees!
With this book you will:
• Write to win—Make every word count and every second of the reader’s time play to your advantage
• Write a resume that stands out … for the right reasons.
• Compose performance reviews—clear, powerful, compelling—for military and civilian organizations
• Persuade the reader—Identify and assemble those hard-hitting facts to make your case.
• Refine your presentation skills—Learn to develop and give a spot-on briefing
• Maximize your internet promotion—Leverage powerful words to do just that
• Craft professional email—Polished, succinct, and effective communication
• Improve business writing skills—Avoid the ten most common errors with this how-to guide
“Write to Influence!” is light-hearted and conversational in tone, easy to read, and chock-full with practical advice.
Bass’s unique insight into influential writing is based on her 30 year’s active duty in the Air Force, working with general officers, ambassadors, congressional delegations, and foreign dignitaries -- individuals for whom five minutes was significant. She wrote hundreds of personnel appraisals, award nominations, and other competitive packages; reports for executive-level signature; elevator speeches and executive memoranda much of which was sent to Congress.
A Note From the Publisher
Contributors:
Editor – Priscilla Mullins Duckworth
Cover Designer – Melissa Stevens
E-book:
ISBN: 978-0-9975930-1-3
Price: $9.95
Editor – Priscilla Mullins Duckworth
Cover Designer – Melissa Stevens
E-book:
ISBN: 978-0-9975930-1-3
Price: $9.95
Contributors:
Editor – Priscilla Mullins Duckworth
Cover Designer – Melissa Stevens
E-book:
ISBN: 978-0-9975930-1-3
Price: $9.95
Advance Praise
“Write to Influence! is a gem … Anyone interested in not just adequate but powerful, super-charged writing will appreciate this clear discussion of how to produce effective, attention-grabbing pieces in all kinds of business and real-world scenarios where standout writing means the difference between success and failure.” —D. Donovan, Senior Reviewer, Midwest Book Review
“Write to Influence! is an essential guide for anyone seeking to improve their writing skills and inform or influence others with the written word. —Mark Amtower, Managing Partner, Amtower & Company
“Write to Influence! will rejuvenate the lost art of clear, concise, professional writing. Moreover, corporate CEOs will rejoice at no longer being encumbered by reports difficult to read and frustrating to unravel!” —Judith A. Sprieser, Non-Executive Director Allstate Corporation, InterContinental Exchange Inc., and Reckitt Benckiser plc.
“Carla brilliantly captured in one entertaining, easily read document nuances of writing that infuse products with clarity, focus, and direction. If effective writing is your goal, put this book in your tool kit!” —Dr. Lani Kass, Senior Vice President, Corporate Strategic Advisor, CACI
"Write to Influence! should be in every professional's library!" —Baba Zipkin, Former Senior Counsel, IBM
“Write to Influence! will be my go-to-guide for many years to come. It is now a must-read reference for all of my employees.” —Rick Mix, President & CEO, Cleared Solutions Inc.
Available Editions
EDITION | Paperback |
ISBN | 9780997593006 |
PRICE | $18.95 (USD) |
Featured Reviews
Reviewer 186721
I did like the format of the book showing bad examples and then how to correct it to make it effective. But thats only one aspect of it. Would love more on more strategies.
Rochelle C, Media/Journalist
"Write to Influence!" is a practical and informative book that teaches the fundamentals of good writing and how to communicate more effectively. Most important, this book will teach you how persuade and influence others via your writing. It is suitable for writers of all skill levels and walks-of-life, from high school students and business professions to stay-at-home parents and military personnel.
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