Cultivating a Creative Culture
by Justin Dauer
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Pub Date Jun 13 2017 | Archive Date Jul 07 2017
Description
We create human-centered interactions and experiences in our field. Empathetic purpose drives our every decision. Mobile First? In reality, it’s humans first. This same mentality, turned inward, forms the cornerstone of something amazing: a creative culture.
Designers and front-enders have a unique advantage in solving the cultural problems in business that are sucking the life out of us. Several, in fact. The principles discussed in this book derive from the perspectives and skillsets we already use daily: empathy, objectivity and, yes, ample creativity. Join Justin Dauer as he notes through examples, case studies, and human-centered tactics how we can all get there.
Available Editions
| EDITION | Paperback |
| ISBN | 9780692840672 |
| PRICE | $22.00 (USD) |
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