The Introvert's Edge
How the Quiet and Shy Can Outsell Anyone
by Matthew Pollard
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Pub Date Jan 04 2018 | Archive Date Feb 28 2018
AMACOM Books | AMACOM
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Description
An introvert? Great at sales? YES.
Sales is a skill anyone can learn and master—and introverts are especially good at it once they learn how to leverage their natural strengths.
Introverts aren’t comfortable with traditional tactics like aggressively pushing a product or talking over a customer’s objections. That’s the beauty of The Introvert’s Edge: it doesn’t focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y. Powerful and practical, the book reveals how to:
Find natural confidence • Prepare for every situation • Present your value so that customers want to buy • Sidestep objections • Judge when the customer’s ready to buy • Ask for the sale—without asking • Continually adapt and improve • Profit from a process that doesn’t rely on personality • Enjoy sales
With stories of introverted entrepreneurs, salespeople, and business owners who went from stagnant to success, The Introvert’s Edge shows you how to succeed in sales—without changing who you are.
Available Editions
EDITION | Other Format |
ISBN | 9780814438879 |
PRICE | $17.95 (USD) |
PAGES | 240 |
Links
Featured Reviews
Every time I read about introverts (being one myself), I laugh out loud -- some people just get it. While I'm not in sales directly, I feel that this is a pretty relevant book for introverts in general. The main 'advantage in sales we introverts have over our extroverted peers: We don't rely on our personality. In the absence of natural talent, we have to rely on a process...". At first I laughed, then questioned myself (do I not have a personality or natural talent?!), then realized, yep Mr. Pollard is right. The 7 steps to the introvert's edge that the author describes seems a bit simple and it should be commonsense, but it's neither. The examples provided prove that his steps are important to keep in mind and hone (especially if you're in sales). It's a great resource to have on hand and refer back to once in a while (probably when you're frustrated at being an introvert).
Readers who liked this book also liked:
John Kotter; Holger Rathgeber
Business, Leadership, Finance, Nonfiction (Adult)