Winging It: Stop Thinking, Start Doing

“Emma is one of the smartest and most impressive entrepreneurs I’ve ever met. In Winging It, she distills her ideas about business, life, and relationships into principles that anyone can apply to improve upon their own lives.” ―Mark Manson, author of The Subtle Art of Not Giving a F*ck and Everything Is F*cked

“Emma is an entrepreneur who has stayed the course and created an overnight success story that’s been over twenty years in the making. She has proven that patience, persistence, and the way you treat people are critical elements in running a thriving company. Winging It is the culmination of the past two decades’ worth of experiences and deserves a wide audience. Bravo!” ―Alli Webb, cofounder of Drybar

“Winging It will show you how to map out what’s important to you, stay focused on achieving your goals, and thrive.” ―Arianna Huffington, founder of HuffPost and Thrive Global

“Emma Isaacs is a true force of nature and a role model all women can learn from.” ―Diane Von Furstenberg, founder of Diane von Furstenberg

“Winging It stands high above the other ‘self-help’ books of this era. Emma Isaacs is no lightweight. This book is rife with profound thinking and common-sense solutions to all the business and personal hurdles we all of us face on a daily basis. Bravo to Emma and Winging It, a courageous and comprehensive blueprint for striving toward our potential in every aspect of our lives.” ―Diana Nyad, author, journalist, motivational speaker, and long-distance swimmer

“Emma didn’t invent women. She just showed up to lead them.” ―Seth Godin, entrepreneur, bestselling author, speaker

“As any entrepreneur will tell you, the path to success is winding and never linear. To succeed takes tremendous grit, a great deal of smarts, and a lot of sacrifice too. It takes asking for help, building your network, and getting up more times than you fall. What’s unique about Emma’s story is that she’s an entrepreneur through and through―someone who has never worked for anybody else and has had to figure out how to scale and build momentum without always having the answers to guide her. Winging It is an inspiring and practical resource for anyone looking to get ahead and master the game of entrepreneurship.” ―Marc Randolph, author, cofounder and first CEO of Netflix

“Emma’s energy and enthusiasm for business shine brightly.” ―Sir Richard Branson, founder of Virgin Group

“Emma Isaacs has created an ongoing forum to allow women’s voices to be heard. She has championed the empowerment of women for many years and will continue to be an innovator and disruptor for years to come.” ―Deborra-Lee Furness, actor, director, activist

“Throughout my entire career, I was winging it all along! I never had a clue how to do it all until I did, and now I know I’m not alone. Emma doesn’t just make it all look so easy―she charges into her life as a great big adventure, and we can’t help but jump in too! Her energy is contagious, her optimism infectious, and her ‘no holds barred’ bravery makes us all determined to never shrink ourselves no matter what the odds are.” ―Jane Wurwand, cofounder of Dermalogica

“More vital than ever are people who have found the courage to forge their independence and find power on their own terms. Emma is a strong example of a woman who is willing to step out of comfort to be a role model for others, and ultimately show us that whatever we’re seeking is possible if we believe it to be so.” ―Alyssa Milano, actor, producer, activist

“Emma is the type of person who just makes things happen. Every one of us can learn something from the way she conducts herself and her attitude toward life and business.” ―Kate Hudson, actor and cofounder of Fabletics

“Winging It is the call to arms we all need. It’s the encouragement we seek and the reassurance we crave to truly step forward, arms outstretched, and ask for what we want.” ―Amy Cuddy, PhD, social psychologist, Harvard University executive education teacher, bestselling author of Presence

“Now more than ever we need to hear the voices of strong female role models in every aspect of society. Emma Isaacs’s visionary leadership has provided a platform for those voices in communities around the globe. Her work empowering women personifies influence in action and models the way for stepping into your own leadership zone with courage and confidence.” ―Lois Frankel, PhD, New York Times bestselling author of Nice Girls Don’t Get the Corner Office and president of Corporate Coaching International

“A lot of people put pressure on themselves to do everything well every day―be an amazing friend, be great at their job, be a supportive spouse, and a perfect parent. But my philosophy has been more about giving yourself permission to be ‘well-lopsided,’ and Emma is a person who lives and breathes this philosophy. She’s a role model and guiding light for anyone wanting to achieve similar success in business and life, and Winging It is a manual to get you there!” ―Randi Zuckerberg, founder and CEO of Zuckerberg Media