They Threw Us Away
The Teddies Saga
by Daniel Kraus
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Pub Date Sep 15 2020 | Archive Date Sep 14 2020
Macmillan Children's Publishing Group | Henry Holt and Co. (BYR)
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Description
"Truly captivating." —The New York Times
"A deliciously macabre fairy tale, full of snuggles.” —Holly Black, award-winning author of Doll Bones and co-creator of The Spiderwick Chronicles
Welcome to The Teddies Saga, a gripping new middle grade trilogy from New York Times-bestselling author Daniel Kraus and illustrator Rovina Cai.
Buddy wakes up in the middle of a garbage dump, filled with a certain awareness: he’s a teddy bear; he spent time at a Store waiting for his future to begin; and he is meant for the loving arms of a child. Now he knows one more thing: Something has gone terribly wrong.
Soon he finds other discarded teddies—Horace, Sugar, Sunny, and Reginald. Though they aren’t sure how their luck soured, they all agree that they need to get back to the Store if they’re ever to fulfill their destinies. So, they embark on a perilous trek across the dump and into the outer world. With ravenous rats, screeching gulls, and a menacing world in front of them, the teddies will need to overcome insurmountable challenges to find their way home.
Equal parts Toy Story and Lord of the Flies, They Threw Us Away is the unforgettable start of a captivating series.
Marketing Plan
National Marketing Campaign
Select Author Appearances
National Media Campaign
National Consumer Campaigns
Digital Influencer Campaign Targeting Teacher & Librarian Bloggers, Booktubers, Bookstagrammers, and Other Online Tastemakers
Book Trailer
MacKids Social Media Engagement Campaign, Including Exclusive Content Reveals, Sweepstakes, and More
Email Marketing Campaign Targeting Middle Grade Subscribers
Outreach to Middle Grade Book Clubs
Extensive Digital ARC Distribution to Booksellers, Reviewers, Gatekeepers and Consumers
Promotions on Goodreads, Netgalley and Edelweiss
Promotion At Select National School And Library Conferences
Extensive Outreach To Key Educators And Library Contacts
Dedicated Website at TheTeddiesSaga.com
Like what you read? Share your thoughts using #TeddiesSaga
Available Editions
EDITION | Other Format |
ISBN | 9781250224408 |
PRICE | $16.99 (USD) |
PAGES | 256 |
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