Graciously Assertive

How Becoming a Better Human Makes You a Better Leader

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Pub Date May 28 2024 | Archive Date Jul 12 2024

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Description

Dr. Yasmin Davidds has spent most of her professional life empowering women leaders. In this new book, the award-winning entrepreneur, psychologist, speaker, and author continues her lifelong mission, offering helpful tools and strategies to people of all backgrounds who are looking to transform the way they communicate in the workplace.

An inspiring, compelling, and deeply informative guide designed by a businessperson for businesspeople, Graciously Assertive promises to help people everywhere learn how to hold a space for others and—in doing so—become more thoughtful and empathetic leaders.

Dr. Yasmin Davidds has spent most of her professional life empowering women leaders. In this new book, the award-winning entrepreneur, psychologist, speaker, and author continues her lifelong...


Advance Praise

"Why wait for your successful life to find you? You can and you will find your success in life and on your chosen career path, and Graciously Assertive offers the operating instructions to get started today." 
—Susan Rubio, California State Senator

"Yasmin Davidds delivers a profound and compelling message of empowerment. She tells a woman not to allow cultural expectations confine or define them. She teaches them to live by what they believe and to leave the rest behind."
—Xavier Becerra, U.S. Secretary of Health and Human Services

"Words can't describe how amazing this program is. From the curriculum to the expertise and breadth of knowledge that Yasmin, and all the facilitators possess, this program is unmatched."
—Araceli Almazan, MPA, JD

"Thanks to the program, I've become a more authentic leader. I've instituted guiding principles to motivate, collaborate, and drive high performing teams. This has taken my company to the next level of success." 
—Karla Sandoval, Founder & CEO, Entrepreneur Intelligence 

"Why wait for your successful life to find you? You can and you will find your success in life and on your chosen career path, and Graciously Assertive offers the operating instructions to get...


Marketing Plan

  • National TV, print, radio, and online publicity campaign
  • Targeted outreach to women’s blogs, podcasts, and organizations
  • Targeted outreach to business and leadership blogs and podcasts
  • Trade and Library Advertising
  • Digital and social media campaign targeting women and self-help readers


  • National TV, print, radio, and online publicity campaign
  • Targeted outreach to women’s blogs, podcasts, and organizations
  • Targeted outreach to business and leadership blogs and podcasts
  • Trade and...

Available Editions

EDITION Hardcover
ISBN 9781640656994
PRICE $27.95 (USD)
PAGES 256

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