The Scarlett Letters
The Making of the Film Gone With the Wind
by John Wiley, Jr.
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Pub Date Oct 08 2014 | Archive Date Oct 31 2014
Rowman & Littlefield | Taylor Trade Publishing
Description
One month after her novel Gone With the Wind
was published, Margaret Mitchell sold the movie rights for fifty
thousand dollars. Fearful of what the studio might do to her story—“I
wouldn’t put it beyond Hollywood to have . . . Scarlett seduce General
Sherman,” she joked—the author washed her hands of involvement with the
film. However, driven by a maternal interest in her literary firstborn
and compelled by her Southern manners to answer every fan letter she
received, Mitchell was unable to stay aloof for long.
In this
collection of her letters about the 1939 motion picture classic, readers
have a front-row seat as the author watches the Dream Factory at work,
learning the ins and outs of filmmaking and discovering the
peculiarities of a movie-crazed public. Her ability to weave a story, so
evident in Gone With the Wind, makes
for delightful reading in her correspondence with a who’s who of
Hollywood, from producer David O. Selznick, director George Cukor, and
screenwriter Sidney Howard, to cast members Clark Gable, Vivien Leigh,
Leslie Howard, Olivia de Havilland and Hattie McDaniel.
Mitchell
also wrote to thousands of others—aspiring actresses eager to play
Scarlett O’Hara; fellow Southerners hopeful of seeing their homes or
their grandmother’s dress used in the film; rabid movie fans determined
that their favorite star be cast; and creators of songs, dolls and
Scarlett panties who were convinced the author was their ticket to fame
and fortune. During the film’s production, she corrected erring
journalists and the producer’s over-the-top publicist who fed the gossip
mills, accuracy be damned. Once the movie finished, she struggled to
deal with friends and strangers alike who “fought and trampled little
children and connived and broke the ties of lifelong friendship” to get
tickets to the premiere.
But through it all, she retained her sense
of humor. Recounting an acquaintance’s denial of the rumor that the
author herself was going to play Scarlett, Mitchell noted he
“ungallantly stated that I was something like fifty years too old for
the part.” After receiving numerous letters and phone calls from the
studio about Belle Watling’s accent, the author related her father was
“convulsed at the idea of someone telephoning from New York to discover
how the madam of a Confederate bordello talked.” And in a chatty letter
to Gable after the premiere, Mitchell coyly admitted being “feminine
enough to be quite charmed” by his statement to the press that she was
“fascinating,” but added: “Even my best friends look at me in a
speculative way—probably wondering what they overlooked that your sharp
eyes saw!”
As Gone With the Wind
marks its seventy-fifth anniversary on the silver screen, these
letters, edited by Mitchell historian John Wiley, Jr., offer a fresh
look at the most popular motion picture of all time through the eyes of
the woman who gave birth to Scarlett.
A Note From the Publisher
Uncorrected page proofs. Quote only from finished book. Finished book contains photo spread not included in this electronic galley. Contact the publisher at publicity@rowman.com with any questions.
Advance Praise
The Scarlett Letters
is wonderful, dishy, and a great book to curl up with if you love
movies from the golden age of Hollywood, popular novels, and historical
research. Mr. Wiley turns over every rock and documents every exchange,
letter, and conversation regarding the making of Gone With the Wind. You even find out where Clark Gable sat at the Atlanta premiere and why—great fun and fascinating history.
— Adriana Trigiani, bestselling author of Big Stone Gap
The Scarlett Letters
shows the ‘tough’ side of the genteel Southern lady named Margaret
Mitchell. A shrewd businesswoman who was fiercely loyal to friends and
family, Mitchell's insistence on authenticity in the production of Gone With the Wind
ensured a motion picture that was received with great acclaim, not only
in the South, but worldwide. This collection of her letters is a great
read for aspiring writers, film students, and, of course, the legion of
fiercely loyal GWTW fans.
— Mickey Kuhn, actor who portrayed Beau Wilkes in Gone With the Wind
The Scarlett Letters provides a fascinating look at the filming of Gone With the Wind
from Margaret Mitchell's perspective. Her personality and humor shine
as brightly in her letters as they do in her celebrated novel. My
sincere thanks go to John Wiley, Jr., for the work he put into finding
and assembling these letters. This is a significant contribution to our
knowledge of this woman, her novel, and our history.
— Steve Wilson, curator of film, Harry Ransom Center, The University of Texas at Austin
John
Wiley, Jr., is the world’s greatest authority on Margaret Mitchell. If
you think Scarlett O’Hara is fascinating, wait until you meet Margaret
Mitchell in these pages—she is laugh-out-loud funny, honest to a fault,
often exasperating, and a brilliant judge of character. Thanks to John
Wiley, Jr., and The Scarlett Letters, we now have the riveting inside story of how Mitchell’s masterpiece Gone With the Wind became one of the greatest films ever made.
— Pamela Roberts, Emmy Award–winning producer/director of Margaret Mitchell: American Rebel for PBS
Never
was an author so overwhelmed by the popularity of a book and its
subsequent movie adaptation as was Margaret Mitchell by the fuss made
over Gone With the Wind.
For anyone who wonders why Mitchell never wrote another book, here’s
the answer. Her self-deprecating wit, her gossipy appraisals of the
outrages and absurdities, her attention to detail and legal eye for
self-protection, her generosity, and her gift of friendship are all on
display in this must-read collection of her letters, the long-awaited
companion piece to Gone With the Wind.
— Molly Haskell, author of Frankly, My Dear: Gone With the Wind Revisited and My Brother My Sister: Story of a Transformation
Marketing Plan
Author events throughout the southeast in conjunction with the film's 75th anniversary
Co-op available
Seek coverage in movie magazines like Playback, Variety, and Journal of Film
Target movie and media newspaper columnists at Los Angeles Times, Atlanta Journal Constitution, and the New York Times
Outreach to movie and celebrity sites like TCM.com, Hollywood.com, and Classic FilmTarget GWTW websites such as allgwtw.com, scarlettonline.com, gwtwfansite.com, and visitscarlett.com
Social media promotion including Facebook and Twitter
Email newsletter campaigns and website promotions throughout the fall via www.rowman.com
Giveaway in LibraryThing’s Early Reviewers program, October 2014
Available Editions
EDITION | Hardcover |
ISBN | 9781589798724 |
PRICE | $34.95 (USD) |
Average rating from 15 members
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