Professional Services Marketing Handbook
How to Build Relationships, Grow Your Firm and Become a Client Champion
by Nigel Clark and Charles Nixon
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Pub Date Apr 28 2015 | Archive Date Apr 14 2015
Description
Marketing in professional services and consulting businesses (law, accounting, property, management consulting, project management, engineering, technical services, etc.) has progressed significantly in recent years. It is now seen as a major contributor to attracting and retaining clients, building a successful brand, and growing revenue and profit.
Professional Services Marketing Handbook covers key issues in business development, operations, and delivery and includes case studies, insights, and advice on CRM, digital and social media, thought leadership, branding, and client thoughts to provide the tools to deliver greater business impact.
Available Editions
| EDITION | Paperback |
| ISBN | 9780749473464 |
| PRICE | $34.95 (USD) |
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