The Green Beauty Rules
The Essential Guide to Toxic-Free Beauty, Green Glamour, and Glowing Skin
by Paige Padgett
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Pub Date Sep 08 2015 | Archive Date Apr 12 2017
HCI Books | HCI
Description
A highly universal book that has something for everyone! Paige Padgett has been making me glamorously green and healthy for nearly a decade. Prior to working with Paige, I had never thought about chemicals in my cosmetics. But Paige explained that just like toxic chemicals in food, toxic chemicals in cosmetics are just as harmful to your body. We all want to be healthy, look beautiful, and feel sexy, but most people don't have the time to do a lot of sleuthing regarding products. Paige shows you step-by-step how to green your beauty routine and empowers you to make smart and affordable choices while keeping you gorgeous.
— From the Foreword by Jillian Michaels
In 2006, Paige Padgett revolutionized the beauty industry by launching an all-green makeup kit that was unheard of at the time, proving skeptics wrong when they said she couldn't create beautiful faces with chemically safe cosmetics. Paige is now considered the leading authority on green beauty. As she explains, "I believe in pretty, not parabens. I believe in high performance makeup without the environmental price."
In The Green Beauty Rules, Paige brings the glamour of Hollywood into your home, showing readers how they can achieve killer looks without killer toxins and chemicals. Using a simple step-by-step beauty detox plan, Padgett guides readers through the decision-making process of what to try, what to toss, and what to buy. With everything from Paige's pro tips and must-haves, she shares insider secrets and practical strategies to make green beauty easy—like how to read labels, see through misleading buzzwords, and identify toxic chemicals that are prematurely aging your skin and harming you from the inside out. Through her own trial, error and real world application, Paige brings her findings from the field to save readers time, money, and energy. She cuts through the jargon and presents accurate information in a fun, user-friendly format, providing women the necessary tools to reduce their Cosmetic Footprint and live a more sustainable, healthier, and sexier lifestyle! The Green Beauty Rules is your clean beauty bible proving that green can definitely be glamorous.
For readers who are new to the green beauty scene or already experimenting with eco-conscious makeup and skincare, this is the essential guide to clean cosmetics for a healthier future.
* Fabulous Finds for Under $15
* Trash & Try (Green swaps for traditional products)
* 10 Best Green Drugstore Picks
* 10 Most Toxic Chemicals on the Skin Deep Database
* Top Chemicals to Avoid for Anti-Aging and for Women of Color
* Free Cosmetic Smartphone Apps
A Note From the Publisher
We all want to feel sexy yet demonstrate compassion for our planet at the same time. In Green Beauty Rules, Padgett shares personal anecdotes, insider secrets and surprising facts about the beauty industry, while seamlessly fusing environmental issues with her modern beauty philosophy.
This is the first book of its kind to offer an action plan for creating a totally green beauty routine! Using a step-by-step formula, Padgett guides readers through the decision-making process of what to try, what to toss, and what to buy. She also teaches practical strategies to make green beauty easy—like how to read labels, see through misleading buzzwords, and identify toxic chemicals.
Green Beauty Rules – the book and the brand – is about discovering that green can be glamorous. Leaving all the jargon behind, Padgett offers precise information in a fun, friendly format, and gives women all the tools they need to reduce their Cosmetic Footprint and adopt a more sustainable, healthy and sexy lifestyle!
For readers who are new to the green beauty scene or already experimenting with ecoconscious makeup and skincare, this is the essential guide to a fresh and sexy attitude for a healthier future.
Advance Praise
A highly universal book that has something for everyone! Paige Padgett has been making me glamorously green and healthy for nearly a decade. Prior to working with Paige, I had never thought about chemicals in my cosmetics. But Paige explained that just like toxic chemicals in food, toxic chemicals in cosmetics are just as harmful to your body. We all want to be healthy, look beautiful, and feel sexy, but most people don't have the time to do a lot of sleuthing regarding products. Paige shows you step-by-step how to green your beauty routine and empowers you to make smart and affordable choices while keeping you gorgeous.
— From the Foreword by Jillian Michaels
Marketing Plan
Marketing
Padgett maintains her own green beauty blog, PaigePadgett.com, where she will promote her book
She has 5 make-up application tutorial videos and will be adding more to promote her book
Jillian Michaels will promote the book to her 3,000,000+ Twitter and Facebook fans
Padgett is the Green Beauty Expert for EverydayHealth.com, which has 28 million unique users each month, over 15,000 Twitter followers and 48,000 Facebook fans; she will use all tools at her disposal to reach each one
As an ambassador for Ecco Bella Cosmetics (featured in over 2,000 stores nationwide) Padgett has access to their large consumer base for touting her book
Media
Considered the leading authority on green beauty, Padgett is the green beauty expert for EverydayHealth.com and is often sought out by the press
An extensive PR campaign will include general and women’s media and all TV talk shows
Padgett’s media blitz and book launch will be handled by HCI’s in-house PR department and by Padgett’s L.A. based PR group
Reviews and interviews will be sought from a variety of sources, including weekly celebrity tabloids
Available Editions
EDITION | Paperback |
ISBN | 9789757318702 |
PRICE | $21.95 (USD) |
Links
Featured Reviews
This is a great book to use a guide to buying natural or green cosmetics and skincare.
I loved this book. Ms. Padgett delivers the information on what really is green in the cosmetic world, what is not, and what really to avoid. This is done in a clear, down-to-earth, concise fashion. And Ms. Padgett comes across as being a caring and concerned person without an overblown ego. Very nice.
Ms. Padgett has consulted the right experts to explain the basic chemical problems with the bad cosmetic additives (parabens, etc.) and what can replace them. She also has included very useful websites so that the reader can check out how safe her cosmetics are, and if they are unsafe, how to replace them. This is advice I'm already using.
And since she is a professional make-up artists, she treats us to a number of different looks and how to achieve them by using green cosmetics.
Paige, thanks for writing such a useful and timely book. All of us who use cosmetics appreciate your graciously sharing your extensive knowledge with us.
A really good read!
Being new to trying "green" or more natural beauty products and techniques I was thrilled with the chance to read, learn from and review this book. I have spent tons of time searching blogs, sites, etc. to try and learn about what to look for, what to avoid, where to shop, how to see what is safe and not safe, etc. This book puts it all out there.
I thought the presentation was artsy and informative. I enjoyed that it read in a way that I felt more confident in looking at brands and ingredients used in their products that I wanted to try and just in my overall skin care routine. What I loved was that this book is for everyone. Many sites and books present information for healthier lifestyles but then you must have a large income to purchase all the groceries, machines, products, etc. Here though there are suggestions and things to look for and to avoid for all individuals who are ready to start taking care of their skin. I would recommend this book to any that are just starting out in going "Green", but I also would suggest that those who are more comfortable in a green beauty regiment check it out for more tips, suggestions, brand feedback and more!
As a devoted vegetarian and organic natural product devotee, I was thrilled to read this informative guide to healthy beauty. It is concise, explanatory and helpful. The author did her research. Thank you Paige for this informative guide to toxin free living. Well Done.
I found this book to be informative. It was pleasant to the eye and the title and cover made me want to look into it.
A great read on advice of how to go fully green with your beauty routine. A lot of people would benefit greatly from this. Especially pregnant women, or people that need to detox and get harmful chemicals out of their systems.
I read this book in one setting, it was so interesting! Padgett is not only a professional makeup artist but also an advocate for more green beauty products. She believes strongly that we have a duty not only to the environment but also to our own health. I usually only focus on the health aspect of using more green beauty products but she provided good examples of how they are intertwined. Paige Padgett writes in a no-nonsense and straight froward manner but you can tell she is truly passionate about the beauty industry. I really enjoyed her approach, although she is well-educated about beauty products, she is realistic in acknowledging that sometimes we aren't willing to give up all our beauty “essentials” and also that sometimes its ok to select a less than perfect product.
She approaches the toxins ( bad ingredients) beauty products as essential as looking at the ingredients in food, medication and other areas of life. I first heard of her from Jillian Michaels recommending her. I like that she doesn't simply just promote her own line of great beauty products, she recommends other companies products as well as what specifically to look for and what to avoid for ingredients. I was surprised to learn that just because something contains organic ingredients doesn't mean it is completely natural/organic and also that natural does not necessarily mean skin-healthy. She provides a tool for how consumers can assess how healthy a product truly is for our skin. I felt that she taught me the basic skills to learn how to determine a beauty products quality. I plan on keeping this book as a reference. She provides an actual step by step guide on how to declutter and get the bad products out of your skincare regimes, makeup bag and more.
I received The Green Beauty Rules by Paige Padgett from NetGalley in return for an honest review. I found this book to be informative and educational without preaching on environmental issues or how chemicals will ruin my life. The author takes a realistic approach to makeup and how we use it in the real world. Along with product info, she also gives us tips on achieving different looks. I really enjoyed the lists of ingredients and the reasons they may be considered harmful. This can be an invaluable tool when making decisions on what to purchase. I feel like I've been given the information and it's up to me on how to use it. What a refreshing change from the usual guilt and shame most of us deal with nowadays! Thank you Paige for a great resource.
This book is a Beauty Bible. It has a tremendous amount of information about beauty products, ingredients, and companies. It answers so many questions I’ve always wondered about, but had no one to ask. Paige also provides her favorite companies, products, tips, books, and websites. There is an overwhelming amount of beauty products for sale in stores, and it’s difficult to blindly decide which products to try. This book educates me on healthy and unhealthy ingredients, which makes me feel confident in my product choices. I am not familiar with many of the company names recommended, so I have homework to do. The Green Beauty Rules is a must have in my healthy beauty arsenal.
This is a great book if you concerned about what is in your beauty products and would like advice on what is a better choice for your next makeup or beauty products purchase.
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