Mountain Mantras

"A founder of a nonprofit shares the guiding life principles that she discovered while learning how to ski as an adult in this debut memoir/self-help guide. Guylay brings clarity and enthusiasm to her concepts, including providing bullet points at the end of each chapter to summarize how her mantras can be applied to skiing, wellness, and life. An intriguing life story effectively mixed with sports metaphor to provide useful wellness/life advice."
— Kirkus Reviews

"Mountain Mantras offers mantras inspired from the mountains and solid advice to nurture the mind, body and spirit."
— San Francisco Book Review

"Expert guidance with wisdom, experience, and humor on abundant display. Skiers and eaters will find this an empowering, illuminating read."
— Dr. David Katz, co-founder of Yale University Prevention Research Center

"The book is full of actionable items that, if followed, will without question improve one's health - it exemplifies the true nature of wellness, told with a humorous and engaging tone."
— Ryan Picarella, president at Wellness Council of America

"Mountain Mantras portrays nutrition and wellness in a laugh-out-loud, funny way. Important and fun! Don't miss this book."
— Tiger Shaw, president and CEO, U.S. Ski and Snowboard Association.

* Trade, library, and consumer advertising
* Giving Back Program with Fast and Female (professional and Olympic athletes)
* Rotating Giving Back Program: Partnerships with a unique non-profit organizations each month to raise money for worthy causes (involving cross-promotion)
* Outreach to media, booksellers, and bloggers
* Social media campaign
* Concentrated radio appearances (author is a radio show host)
* Giveaway promotions (podcasts, videos)
* Select author appearances (including the Center for Excellence in Park City, bookstores in select mountain towns, and major markets including Chicago, NY and Seattle).