New Dark Ages
The X Gang
by Warren Kinsella
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Pub Date Dec 04 2018 | Archive Date Aug 31 2018
Dundurn | Dundurn Press
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Description
It is a dangerous, divisive time in America. A far-right political candidate is seeking the presidency and stirring up hatred against minorities. The X Gang, meanwhile, have lost one of their friends to that presidential candidate — and are encountering manifestations of hate practically everywhere they go.
With his band, the Hot Nasties, about to embark on its first North American tour, and several recent murders in the punk scene linked to its gigs, Kurt Blank and the rest of the X Gang have some difficult decisions to make.
New Dark Ages is about surviving in a nasty, brutish, and short-sighted time — and whether one should just go along or fight back.
A Note From the Publisher
Marketing Plan
ADVERTISING
Consumer, trade, and wholesaler advertising campaign
MARKETING MATERIALS
Bookmarks
EVENTS
Festival pitches
Event promotion: posters, evites
Trade shows, school and library conferences
Launch event, Toronto
DIGITAL MARKETING
Twitter, Facebook, Pinterest, Instagram, Dundurn.com campaigns
Social media contest
Cover and sample chapter reveal
Guest Post on Dundurn Blog
Digital Reader Copies available: NetGalley, Edelweiss
Consumer, library, bookseller, and author newsletters
SPECIAL OUTREACH
Key Influencer mailing
Niche marketing to associations and interest groups
Bookseller mailing, enhanced packaging
PUBLICITY
Targeted media and blogger review mailings
Advance Reading Copies available, enhanced quantity
MERCHANDISING
EPUB series price promotion and bundle
Book hashtag: #XGang
Available Editions
EDITION | Other Format |
ISBN | 9781459742154 |
PRICE | $14.99 (USD) |
PAGES | 304 |
Links
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